I ran a promotion in conjunction with the launch of Gauher Chaudhry’s PayPerClick Formula 2 launch and had a bonus for buyers who bought through my affiliate link.

In addition, the bonus has been extended to those who had bought through the link that Gauher set up right after his appearance on the Friday Podcast.

The PPCF 2 launch has now ended and it’s time to put those PPC -> CPA marketing techniques to work and start scaling your online business.

I’ve been working out the details over the past week for the mastermind/coaching programs (including opening up a limited number of places to other PPCF buyers).

Besides adding some supplementary material to Gauher’s excellent course, I’ll be running a couple of CPA campaigns from start to finish, showing the planning, setup, implementation and optimization steps. Plus an additional campaign for a revshare/continuity affiliate program that many PPC marketers are not aware of (at least from the conversations I’ve had with a number of top affiliates in the past year).

Every 2-4 weeks, we’ll have mastermind sessions to do a forensic “CSI” audit on the PPC->CPA campaigns, so it’ll be something very different from the coaching/mastermind sessions I’ve seen.

There’s a couple of other goodies I have in store, and will publish details in the mastermind area.

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If you’ve bought through my link, please use the contact form to get in touch, so I can verify the purchase with Gauher’s team and get you set up ASAP.

If you’re an existing PPCF member and want to buy into the mastermind, you can get in touch via the contact form too, and I can give you the details.

If you look back at my earliest posts in 2006, you’d see that search engine traffic primarily through blogging had been my bread-and-butter source of traffic generation, which begs the question: why the shift to PPC and other forms of paid traffic?

Here’s the simple answer:  PPC gives you the scale to grow your business and target with precision specific geographical areas and demographic groups.

Don’t get me wrong, I’d be the last to say “blogging is dead”, especially since I active promote my Secret Blog Weapon training program. I’ve seen customer values range in the Continue reading →