Comments on: How to Crash-And-Burn Your Branding Blog

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By: Jacqueline

Jacqueline — Wed, 26 Mar 2008 06:10:43 +0000

Hi Andrew, first visit and I really found this article helpful. Actually, I just pulled down a lot of ads from my blog. As a new blogger, I just filled my side bar with lots of links for ClickBank, text ads, banners, etc. LOL. Hindsight is wonderful! I believe as a new blogger it is very easy to fall into the trap of just loading your blog with ads (especially after reading article after article about monetization). Unfortunately, few present this side as well. If they did, it would prevent many blogging mistakes. Informative post!

By: Andrew Wee

Andrew Wee — Sun, 25 Feb 2007 03:36:15 +0000

In reply to Don Wilson.

Don,
Good move.

In almost all cases, given the same amount of traffic, affiliate marketing will outperform web ads.

I’d think if articles provide quality information to a reader, they should spend some time on a “republished article” blog or website for that matter.

You might see them read multiple pages too. It’d depend on your skill in selecting articles and arranging them thematically.

By: Don Wilson

Don Wilson — Sun, 25 Feb 2007 02:17:41 +0000

OK! I admit. I’m in it for the money.

But, for the reasons you stated, among others, I removed adsense from my blog some time ago.

It is most important, in my opinion, to establish onesself as someone who presents useful, quality information. More than any SEO technique or marketing tactic, good information will draw traffic.

Of course, I offer affiliate products on my blog, but the main objective is to first brand myself.

Great post, thanks.

Don

p.s. How long do you stay on a blog that presents itself as an adsense blog complete with articles pulled from free article sources?

By: Andrew Wee

Andrew Wee — Sun, 25 Feb 2007 01:06:22 +0000

In reply to Colleen.

I don’t think there’s a “true” blog or “fake/false” blog.

If you’re refering to personal blogs, they generally are rambling and cover a myriad of topics. Which might be great for people who know the blogger personally or are relatives.

If you’re fine with an audience of 1 or 10 or 100, I guess it might be ok.

I focused on business-related blogging, so that’s outside the scope of this blog.

By: Calvin

Calvin — Sat, 24 Feb 2007 09:26:53 +0000

Hi Andrew,

that’s really some food for thought..

I have to admit I’m also guilty of trying to over monetize my blog.

But I will seriously take what you just mentioned above into serious consideration and rethink my long term strategy.

Anyway, talking about branding and maintaining relationships, I must admit you have indeed successfully managed to do just that. Your blog is really one informative resource and I can sense your sincerity.

Thanks Andrew!

Regards,

Calvin

By: Colleen

Colleen — Fri, 23 Feb 2007 13:48:54 +0000

You forgot the 3rd type of blog – a true blog, with no intent to monetize. There are plenty of blogs out there that are JUST personal journals and outlets for people.

By: David Airey

David Airey — Fri, 23 Feb 2007 13:13:27 +0000

The amount of blogs I’ve come across that list ‘no comments’ on each post, coupled with Adsense everywhere is no coincidence.

By: Rachit

Rachit — Fri, 23 Feb 2007 09:21:56 +0000

Dude, I couldn’t agree more.

Too many new bloggers give away too much of their reputation with Google Adsense … for $2-$5 a day!

Give it a break guys. Spend that time preparing for a great new post. For studying other strategies for quality blogging (like reading Andrew’s blog). And for socializing with other bloggers and building traffic.

Let the monetization come through your recommendations or your reputation.