I’d been asking him about the Writing Project when we were talking in October (as he was msging from a beach cafe while on vacation) (see: Talking with Darren Rowse – ProBlogger.net).

The project is finally here and participating in the last project brought a massive traffic spike to this blog, plus a number of the visitors have gone on to be regular readers too.

Besides the traffic, Darren’s also doing a random drawing of winners to receive prizes.

Prizes? Are they decent? Some might ask.

How does a week’s stay at a villa in Costa Del Sol, Spain (valued at 1,000 Euros) sound?

Ok, I’m showing my techie tendencies by hankering after the $200 Amazon voucher instead.

Nonetheless, Darren’s opening slots for the 10 sponsored prizes and if you’re a sponsor you can expect a number of hits on your page too.

In case you’re wondering about Writing Project sponsor benefits and Darren’s blog stats, he states:

• Sponsors will receive links in every post on the project during the week that it runs (last time I think this was on about 7 posts).
• Last project just under 350 bloggers participated and many more read the pages associated with the project.
• Most participants linked to pages with the sponsors listed. Some of these bloggers linked not only to the project but to the sponsors of it directly.
• ProBlogger is read by 5000 daily readers via the blog and another 8000 via it’s feeds.

For more info, visit: Get Exposure by Sponsoring ProBlogger’s Next Group Writing Project

Darren’s the ‘go to’ guy and aims to help “bloggers earn money”.

You can’t go wrong with that, can you?

He previously run a blogging writing project which spun out quality content.

Check out his last project: Lists – Group Writing Project

$1,250 worth of prizes was given out the last time.

The prizes included a new Dell PC and LCD monitor, $500 in digital cash (which could be spent on products and services or withdrawn to a prepaid ATM card and used as cash) useful for buying Internet Marketing ebooks! and $100 Amazon gift voucher. As you can see, the prizes are really attractive.

For the current contest, the prizes are overwhelming and Darren has shortlisted 5 worth a jaw-dropping

$1,800!

You can read his latest post here: $1800 Prize Pool for Next Week’s Writing Project

The prizes are attractive, and sure, everyone will be attracted to them.

I think though there are significantly more important benefits resulting from this contest:

• Networking opportunities with fellow bloggers
• Exploring a universe of wonderful (and sometimes weird) content
• Getting your name out there

As Darren succinctly puts it:

Probably the best part of the last group project was the amount of inter-linking I see happening between participating bloggers as a result of their posts. It’s obvious that people found new blogs through it and that the benefits of participating was way beyond getting a link from me but flowed on to a lot of new connections and links between other bloggers.