Whether you’re focus on a pay per sale (like Clickbank) or pay per lead affiliate campaign (like Azoogle), the system is pretty much the same.<\/p>\n
And if you’re using a system (with formalized processes), you’re much more likely to succeed.<\/p>\n
Every campaign will be different and things may not go the way you’ve planned, even if you’ve adopted the best practises from an affiliate marketing system, whether it’s from a super affiliate like Ewen Chia or Ros Gardner or a system like Affiliate Project X.<\/p>\n
Nothing quite beats having hands-on experience though because real world experience is the ‘bridge’ between what you read about, and the actual affiliate commissions you will earn.<\/p>\n
There are a number of factors to a successful campaign.<\/p>\n
Without a product, there’s no transaction. You may hear advice about checking for a good payout and<\/strong> a high conversion ratio (ie a high percentage of leads being converted to transactions).<\/p>\n It’s a good idea to invest or subscribe to the product too, so you’ll have firsthand experience of it’s features and benefits.<\/p>\n Some affiliate marketers stop at this stage, shortlisting products and start promoting them. I feel you could get better results if you consider the other factors too.<\/p>\n What’s the profile of the traffic you’re sending to the page?<\/p>\n You might want to direct your prospects to an intermediate landing page before sending them to a landing page.<\/p>\n If you’ve a package like awstats (which comes with my webhosting service), you’ll have a breakdown by country, browser type, operating system, origination of traffic.<\/p>\n These analytics will give you a holistic picture of your traffic profile and help you measure your traffic generation strategies, so you can focus on more effective ones and drop those that fail to produce results.<\/p>\n It’s worth collecting prospect data via an autoresponder like Aweber or GetResponse as it may take up to 7 exposures before the prospect takes an action.<\/p>\n You will likely have a dominant channel strategy such as PayPerClick traffic, blogging, forum marketing, email marketing or social networking to reach your prospects.<\/p>\n Match the affiliate products characteristics to your channel.<\/p>\n You will get better results if you shift your promotion strategy to match the product and prospects.<\/p>\n If necessary, use an offline direct marketing strategy to promote your products to get an edge over ‘online-only’ marketers.<\/p>\n For beginner type products like introductory Internet Marketing products, offline methods such as giving talks and interviews, distributing flyers and relationship marketing can be especially effective.<\/p>\n Affiliate marketing is a constantly evolving game. A technique that worked a month ago, may be less effective now. The mantra “test, test and test” is a truism, especially if you’re shooting for, or aiming to maintain your super affiliate status.<\/p>\n Innovation is a process of adapting a technique from one medium to another (email marketing is seen as an extension to direct mailing). Observe a successful offline marketing technique, adapt it to the online context and test.<\/p>\n Although newer affiliate marketers seem to complain that they have few sales because ‘people aren’t buying’, this will result in a long spiral downwards because ‘people’ are not within our direct control.<\/p>\n Instead, it’d be more useful to focus on making changes to the affiliate marketing process<\/strong> (which we can influence\/control) to yield the outcomes we’re aiming at.<\/p>\n","protected":false},"excerpt":{"rendered":" Whether you’re focus on a pay per sale (like Clickbank) or pay per lead affiliate campaign (like Azoogle), the system is pretty much the same. And if you’re using a system (with formalized processes), you’re much more likely to succeed. Every campaign will be different and things may not go the way you’ve planned, even […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[29],"tags":[1769,175,95,1799,1784,1782,357,396,265,397],"_links":{"self":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/247"}],"collection":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/comments?post=247"}],"version-history":[{"count":0,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/247\/revisions"}],"wp:attachment":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/media?parent=247"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/categories?post=247"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/tags?post=247"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\n
\n
\n
\n