{"id":395,"date":"2007-07-14T04:05:42","date_gmt":"2007-07-13T20:05:42","guid":{"rendered":"http:\/\/www.whoisandrewwee.com\/podcasts\/friday-podcast-episode-12-wheres-your-internet-marketing-master-plan\/"},"modified":"2007-07-14T04:05:42","modified_gmt":"2007-07-13T20:05:42","slug":"friday-podcast-episode-12-wheres-your-internet-marketing-master-plan","status":"publish","type":"post","link":"http:\/\/whoisandrewwee.com\/podcasts\/friday-podcast-episode-12-wheres-your-internet-marketing-master-plan\/","title":{"rendered":"Friday Podcast Episode 12: Where&#8217;s Your Internet Marketing Master Plan?"},"content":{"rendered":"<p>In this episode of the Friday Podcast, I address a perenial question from new Internet Marketers &#8220;I&#8217;m doing everything right &#8211; submitting articles, blogging, but I ain&#8217;t made a single dime! What gives?&#8221;<\/p>\n<p>The &#8220;Stuck Newbie Internet Marketer&#8221; syndrome is more common than you might think and I go into some solutions and workthroughs if you find yourself in similar circumstances.<\/p>\n<h3><\/h3>\n<p>The podcast notes follow (click the &#8220;more&#8221; prompt)<\/p>\n<p><!--more--> How do things go wrong when you do everything right? Even if you do know how to do article marketing, set up a blog, familiar with mechanics of PPC.<br \/>\nYet you&#8217;re not able to succeed online.<\/p>\n<p>Why is that?<\/p>\n<p>There&#8217;s 2 business elements to every marketing campaign.<\/p>\n<ul>\n<li>Tangible &#8212; people do ok with this.<\/li>\n<li>Intangible &#8212; people mess this part up.<\/li>\n<\/ul>\n<p>What&#8217;s missing is the Internet Marketing <strong>masterplan<\/strong>.<\/p>\n<p>Solution? Go beyond the small picture (beyond asking what is RSS? What is Paypal)<\/p>\n<p>Move to the macro level issues.<br \/>\nYou <u><strong>need<\/strong><\/u> to put the pieces of the jigsaw puzzle together.<\/p>\n<p>You can only do it when your hands are dirty, and that means getting involved in IM, even if you don&#8217;t know how all the pieces fit together yet.<\/p>\n<p>A well developed master plan is:<\/p>\n<ul>\n<li>Integrated<\/li>\n<li>Complimentary<\/li>\n<li>System-oriented, process-driven<\/li>\n<\/ul>\n<p>What you must do <u><strong>now<\/strong><\/u>:<\/p>\n<ul>\n<li>Take action.<\/li>\n<li>More importantly, learn from what you did right and wrong.<\/li>\n<li>Take notes, keep a record.<\/li>\n<li>Learn from what happened, decide on necessary changes.<\/li>\n<li>Make amendments to your master plan.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>In this episode of the Friday Podcast, I address a perenial question from new Internet Marketers &#8220;I&#8217;m doing everything right &#8211; submitting articles, blogging, but I ain&#8217;t made a single dime! What gives?&#8221; The &#8220;Stuck Newbie Internet Marketer&#8221; syndrome is more common than you might think and I go into some solutions and workthroughs if [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[88],"tags":[815,816,94,1766,1812],"_links":{"self":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/395"}],"collection":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/comments?post=395"}],"version-history":[{"count":0,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/395\/revisions"}],"wp:attachment":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/media?parent=395"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/categories?post=395"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/tags?post=395"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}