{"id":731,"date":"2009-01-28T18:13:42","date_gmt":"2009-01-28T10:13:42","guid":{"rendered":"http:\/\/www.whoisandrewwee.com\/?p=731"},"modified":"2009-01-28T21:35:58","modified_gmt":"2009-01-28T13:35:58","slug":"one-key-concept-to-growing-your-internet-business-in-2009","status":"publish","type":"post","link":"http:\/\/whoisandrewwee.com\/affiliate-marketing\/one-key-concept-to-growing-your-internet-business-in-2009\/","title":{"rendered":"One Key Concept To Growing Your Internet Business In 2009"},"content":{"rendered":"

If you’ve attended any sort of time management, goal setting or time management class in high school or college, you’d feel that you might have been beaten over the head with the Vilfredo Pareto<\/a> bat.<\/p>\n

Originating as a study that showed 20% of Italy’s population held 80% of its wealth, the concept of Pareto Efficiency (also known as the Pareto principle or 80-20 rule) introduced the idea of efficiency into everything you do. It’s not just enough to work hard, you need to work smart<\/em> too.<\/p>\n

Being (or wanting) to be a lazy affiliate marketer, it’s necessary to get a handle on this concept, especially if you want to hit your 2009 goals (it’s almost the end of January, you did set them, didn’t you?)<\/p>\n

So this is your brain and the stuff you can work on every day:<\/p>\n

\"90-10<\/p>\n

I’d go one step further to suggest that working in “internet time”, the 90-10 rule applies.<\/p>\n

A merely 10% of your efforts are going to be responsible for 90% of the results you get<\/strong>, because of the vastness of the internet, the efficiency of technology like email marketing, PPC, social media and the fact that analytics and conversion tracking allow you to position with your marketing efforts with laser-like precision.<\/p>\n

The bottomline is that you can get by with a minimum of effort and survive at subsistence-level online income, or you can focus on what’s going to get your results and act on it.<\/p>\n

Let’s look at what WON’T get you your dream home, dream car or (fill in your preferred goal):<\/p>\n