{"id":767,"date":"2009-04-30T19:01:51","date_gmt":"2009-04-30T11:01:51","guid":{"rendered":"http:\/\/www.whoisandrewwee.com\/?p=767"},"modified":"2009-04-30T19:01:51","modified_gmt":"2009-04-30T11:01:51","slug":"how-pitch-product-service","status":"publish","type":"post","link":"http:\/\/whoisandrewwee.com\/internet-marketing\/how-pitch-product-service\/","title":{"rendered":"How To Effectively Pitch A Product Or Service"},"content":{"rendered":"
Whether you’re an affiliate applying to join a network, a product owner hoping to get some publicity on a blog or website, or a consultant planning to solicit business from a new or existing client, a large proportion of your success depends on your ability to pitch your application\/product\/services effectively.<\/p>\n
Hence “pitching” and the launch of the recent TV reality program, Pitchmen, featuring pitchman Billy Mays, will provide some inspiration for getting your application accepted, your product featured or a consulting contract inked.<\/p>\n
<\/p>\n
First the bad (or possibly good news), most will do pretty terribly at promoting themselves.<\/p>\n
The #1 rule is pitch club (besides not talking about pitch club) is to see how your product or service benefits the person you’re pitching to.<\/p>\n
Here’s a typical pitch I might receive:<\/p>\n
Hi there,<\/em><\/p>\n Our company, XYZ, has launched a new service ABC, which your readers will find interesting. Can you do a write up about it? Let me know if you have any questions.<\/em><\/p>\n Cheers! Clueless in marketing<\/em><\/p>\n –<\/p>\n Here are a couple of tips:<\/p>\n Cardinal rule: Do unto others as you’re like them to treat you. If you pitch, promote and brand yourself with a genuine interest to forge a connection and establish a win-win relationship, you’re much more likely to succeed in the long haul.<\/p>\n","protected":false},"excerpt":{"rendered":" Whether you’re an affiliate applying to join a network, a product owner hoping to get some publicity on a blog or website, or a consultant planning to solicit business from a new or existing client, a large proportion of your success depends on your ability to pitch your application\/product\/services effectively. Hence “pitching” and the launch […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[22],"tags":[1766,1645,1644],"_links":{"self":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/767"}],"collection":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/comments?post=767"}],"version-history":[{"count":0,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/767\/revisions"}],"wp:attachment":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/media?parent=767"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/categories?post=767"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/tags?post=767"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
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