{"id":785,"date":"2009-05-29T17:25:44","date_gmt":"2009-05-29T09:25:44","guid":{"rendered":"http:\/\/www.whoisandrewwee.com\/?p=785"},"modified":"2009-05-29T17:34:57","modified_gmt":"2009-05-29T09:34:57","slug":"friday-podcast-public-relations-ali-croft","status":"publish","type":"post","link":"http:\/\/whoisandrewwee.com\/podcasts\/friday-podcast-public-relations-ali-croft\/","title":{"rendered":"Friday Podcast: Online Public Relations Strategies With Ali Croft"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignright\" style=\"float: right;\" src=\"http:\/\/www.whoisandrewwee.com\/images\/blog0905\/ali-croft.jpg\" alt=\"ali croft\" width=\"150\" height=\"190\" \/>Being able to effectively generate awareness for your company and your products\/services is important, regardless of whether you&#8217;re a merchant,business owner, affiliate network, or even internet marketer.<\/p>\n<p>I had the opportunity to invite Ali Croft on the podcast to share public relations strategies to enhance your business.<\/p>\n<p>Ali leads the public relations consultancy at Just Drive Media, a PR and online marketing agency. She has about 10 years experience in the industry and most recently had been PR manager at auction site\/marketplace eBay, where she led the team to a Public Relations Society of America (PRSA) Silver Anvil award for excellence in PR.<\/p>\n<p>During the podcast, Ali spoke about:<\/p>\n<ul>\n<li>What public relations is and why it&#8217;s important<\/li>\n<li>Tools for monitoring your online reputation (with tools like <a title=\"radian6\" href=\"http:\/\/www.radian6.com\" target=\"_blank\">Radian6<\/a>)<\/li>\n<li>Tips for reputation management and building your authority status online<\/li>\n<li>How to effectively communicate during a crisis<\/li>\n<li>Keys to building and maintaining awareness with your core audience<\/li>\n<\/ul>\n<p>You can check out the podcast below:<\/p>\n<p><\/p>\n<p>Links:<\/p>\n<ul>\n<li><a title=\"just drive\" href=\"http:\/\/twitter.com\/justdrive\" target=\"_blank\">Ali on Twitter<\/a><\/li>\n<li><a title=\"just drive media\" href=\"http:\/\/justdrivemedia.com\" target=\"_blank\">Just Drive Media<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Being able to effectively generate awareness for your company and your products\/services is important, regardless of whether you&#8217;re a merchant,business owner, affiliate network, or even internet marketer. I had the opportunity to invite Ali Croft on the podcast to share public relations strategies to enhance your business. Ali leads the public relations consultancy at Just [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[88],"tags":[1769,1680,95,94,1682,1681,1683],"_links":{"self":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/785"}],"collection":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/comments?post=785"}],"version-history":[{"count":0,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/posts\/785\/revisions"}],"wp:attachment":[{"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/media?parent=785"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/categories?post=785"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/whoisandrewwee.com\/wp-json\/wp\/v2\/tags?post=785"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}