Posts Tagged ‘quit-your-day-job’
Jeremy Palmer sent a twitter update that often discussed “Duplicate content penalty” has been refuted by Google in a recent webmaster central blog post.
So the word from big G! is:
Let’s put this to bed once and for all, folks: There’s no such thing as a “duplicate content penalty.” At least, not in the way most people mean when they say that.
There are some penalties that are related to the idea of having the same content as another site—for example, if you’re scraping content from other sites and republishing it, or if you republish content without adding any additional value. These tactics are clearly outlined (and discouraged) in our Webmaster Guidelines:
- Don’t create multiple pages, subdomains, or domains with substantially duplicate content.
- Avoid… “cookie cutter” approaches such as affiliate programs with little or no original content.
- If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first.
If you weren’t already aware, a wordpress blog creates “duplicate content” just because of the way the pages are structured.
A “domain-name/page-1/” and “domain-name.com/blogging/2008/09/10/todays-post.html” might contain the same content. Unless you’re willing to spend a little time setting “no follow” tags on sections on your blog, you are already publishing duplicate content on the web.
I’m not overly disturbed that (more…)
In the past year, I’ve had the opportunity to talk to 3 top PPC (pay-per-click) affiliate marketers. More than that, I’ve had the opportunity to gain insight into how they operate their businesses as well as set up and fine tune their PPC campaigns.
Although I shouldn’t have been that surprised, still it’s quite amazing how different their approaches are from each other. Which goes to show that there are multiple avenues to achieve your goals with PPC and affiliate marketing.
Note: I’ll be painting in broad strokes here, so expect some generalizations.
(left-to-right) Jeremy Palmer, Amit Mehta, John Hasson
Jeremy Palmer is a name that comes up often, especially if you’re a Commission Junction (CJ) affiliate or if you attend the Affiliate Summit. I’ve found that Jeremy and I use a similar approach in looking at offline research avenues, including books, magazines and reports to research niches, and develop deep, content rich sites.
Given his experience as a web developer, I guess it’s not surprising that he tends to build sites from the ground up. Also, having presented and watched his Black Ink project unfold, I’ve seen how Jeremy uses a systematic approach to building his campaigns.
You can check out Jeremy’s appearance on the Friday Podcast.
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Amit Mehta has spoken at the past 3 Affiliate Summits, and given his background (more…)
There’s a pretty active discussion on Jeremy Palmer’s Quit Your Day Job forums about whether its better to be an affiliate or a merchant. (I’m paraphrasing the intent somewhat).
I’d expand it to encompass taking on a network role in the merchant-affiliate equation too.
I don’t think any of the roles are necessarily “better”, because all the parts help to complete the system.
Trying to come to the conclusion that one is “better” than the other is like saying a car engine is more important than the tires. In that case, take off one of the tires and try driving off.
I’ve had the opportunity to take up roles in all 3 positions, and its been an educational experience.
I identify with the points several of the affiliates raised about not having to deal with customers, refunds, frustration, etc. At the same time too, once you have several products development cycles and product launches under your belt, and you create systems to deal with not only problems, but solutions at enhancing your business competitiveness, you bring your business to a new level.
I personally like being in the product owner/merchant role, because (more…)
I had a chance to chat with Super Affiliate and Commission Junction Top Performer Jeremy Palmer.
Jeremy talked about his affiliate marketing strategies and gave tips for new affiliates entering the industry.
Hear from this veteran about on topics like:
- Tips to get started in affiliate marketing
- Should you promote offers from affiliate networks, CPA networks or direct merchant offers
- Take a look at some of Jeremy’s successful affiliate sites (FreeBudgetingSoftware, TrySuperPass and AudioBookHub)
- Why you should get a few seasonal campaigns up
- Sources to do your affiliate research
- And Jeremy’s soon-to-be-released BlackInkProject
You should also check out Jeremy’s Quit Your Day Job blog.
Check out the podcast below:
>>> The Black Ink Project
Today’s Monday Question comes from Ken who asks:
“I’m a new Internet Marketer and like you, I plan to focus on blogging and affiliate marketing. I make about $500 a month now.
What’s the best way of doing this? I want to be the next Darren Rowse! I’m planning to quit my job by the end of the year after getting my bonus if this gig works out for me…”
My answer:
It’s great to hear you’re taking action on your goals, Ken, especially as you’ve found that the Internet lifestyle gives you more options.
I don’t think newer Internet Marketers can successfully master two areas, unless you’re very disciplined. You probably should focus on one area.
Between blogging and affiliate marketing, although the two fields are related, I’d recommend you focus on affiliate marketing as that activity directly generates income. With blogging, income tends to be a secondary focus (unless you’re highly skilled at monetizing your blog).
I’m more concerned with the fact that you’re generating $500 from your Internet Marketing efforts now.
Have you calculated your (more…)
