Friday Podcast Episode 6: Content Personalization and Relevance for Profit

In this episode of the Friday Podcast, we look at shaping your content to draw relevant traffic and monetize the traffic.

[audio:http://whoisandrewwee.com/podcasts/WhoIsAndrewWee.com-friday-podcast6.mp3]

For the notes, click “more”:

Analystics Resources

  • Awstats
  • Alexa
  • Google Analytics

Personalization

  • Broad area like weight loss
  • Personalize it, make it specific

Relevance

  • Weight loss older folks – brittle bones
  • Weight loss younger folks – muscle mass

Idea Innovation

  • Hair Loss (men) vs Hair Loss (women?)
  • Beauty Products (women) vs beauty products (men?)

Payoffs

  • Relevant content=sticky traffic
  • Credibility is enhanced
  • Ability to close transaction also enhanced

3 thoughts on “Friday Podcast Episode 6: Content Personalization and Relevance for Profit

  1. Perry

    Hi Andrew,

    I like the clean look of this site and all the white space.. easy on the eye. And you have an interesting resume’.

    I found you via Gobala Krishnan’s article (after finding him on a search for PayPal +bank accounts) about a newbie earning some $237.3752 in their first week of affiliate marketing.. that newbie turns out to be you?

    I’ll follow your progress with interest..

    Cheers
    Perry

  2. Andrew Wee Post author

    Hi,
    I’m not sure who earned $237.3752 in their first week, but it wasn’t me.

    I pity them for the $0.0052 in change though…

  3. Dalene

    I want to to thank you for this great read!! I absolutely enjoyed every little bit of it.
    I have got you book marked to look at new stuff you post…

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