Monthly Archives: August 2006

Ewen Chia the Internet Marketing and Affiliate Marketing guru

Ewen Chia Secret Affiliate WeaponI have been looking at Ewen Chia’s Secret Affiliate Weapon for some time.

It’s quite impressive that a Singaporean has gone on to build a list of 200,000 customers from just one product.

I have been quite keen to check out his Secret Affiliate Weapon for some time.

I procrastinated.

And procrastinated.

Even though I’d heard a lot of good things about it, and it only cost $9.97.

I decided to wait. And do nothing.

It took my friend Stuart Tan’s post that Ewen might be going into semi-retirement that spurred me into action.

I took the plunge this afternoon and bought it.

I am glad I did and I should’ve done it sooner.

Secret Affiliate Weapon comes with a whole pack of ebooks and videos that will keep me occupied this weekend.

I am astounded how he has managed to give this much information for $9.97. I’ve bought products in the hundred of dollars which have contained less useful information. This is fantastic value.
To encourage others to get into the world of affiliate marketing, I’ve done a tie-up where I’ll package additional information to those who buy the product on my recommendation.

If you are keen to explore creating another stream of income through affiliate marketing, do check out the offer I’ve put together. You can click on: Andrew Wee’s offer for Ewen Chia’s Secret Affiliate Weapon.

Kelvin Hui: 5 Principles of SEO for Internet Marketing success

Check out Kelvin Hui’s SEO Principles video.

Quite useful information for Internet Marketers.

This is part of Kelvin Hui’s Backlink video series.
The snippet covers Kelvin Hui’s 5 Principles of SEO

They are:

  1. Postulation: when will your website need SEO
  2. Define the purpose for your online business
  3. Off-Site Optimization
  4. On-Site Optimization
  5. Factors that control the traffic result

Check out the video, it’s worth the time to watch it.

Building your Internet Marketing empire from scratch

For those taking your tentative steps in Internet Marketing, it can be quite overwhelming.

I’m getting flooded by all the material on blogging, product creating, affiliate marketing, adsense, domain parking, etc.

To make sense of it all, i’d suggest to focus on ONE area, and work on it.

There’s not much point to know a bit about everything, but not be able to implement any one thing, really well.

Remember, it’s better to be a “one-trade master” than a jack-of-all-trades and master of none.

In the midst of my learning, I’ve been sidetracked a number of time, and took a bit of time to regain the track.

Here’re some steps to get focused:

  • Set aside a block of time to establish mastery in a single area. Depending on how many hours you are able to commit 1 to 2 weeks is a good period of time.
  • Get into the habit of spending at least 1 hour a day in this subject area. During this turn, you can choose to go somewhere where you are free of all distracts.
  • Go into it full force. Check out websites, blogs, forums, printed books from the library and bookstores, sign up for mailing lists.

Are you familiar with your selected area?

Take the following self-test:

  • Briefly summarize this technology
  • How can you and others benefit from it?
  • Who are the major players in this subject area?
  • What are the major issues currently?
  • What’s in the next stage of development for this area?

If you are able to confidently answer these issues, especially the benefits, you’ll be able to verbalize and apply this knowledge.

As you establish proficiency in your selected area and only after you are feeling reasonably confident, should you move on to the next area.

Increase your Internet Marketing profile with Alexa

You may already be somewhat familiar with Alexa.
It inevitably shows up on Spyware detectors like Spybot Search and Destroy and Ad-Aware.
You may even have removed it thinking it’s spyware.

It is in a fashion in that it tracks your surfiing behavior and tracks which sites you visit and registers a ‘vote’ for that site.

In that manner, it ranks websites and blogs by their popularity.

For example, the top ranked site is Yahoo!

Followed by MSN, Google, MySpace, Ebay.

Not so surprising you might say.

At the same time, you can check the ranking of your site too.

For example, as of the time of writing this blog, WhoIsAndrewWee.com is ranked 662,094 out of the universe of websites.

Not too bad, considering that about a month of intensive effort has gone in thus far.

However, Alexa’s rankings should be taking as an indicative guideline, rather than a definite guide.

It tracks users who have the Alexa toolbar installed on their computer, so the surfing behavior of Linux and Apple users may not be accurately reflected. Likewise, Alexa is compatible with Internet Explorer (IE) and may not capture the surfing behavior of Mozilla Firefox users either.

This doesn’t mean that the results are not accurate, however, you can use them as a general guidelines and use audit/tracking software to measure traffic on your site.

As you take a look at the graph above, you can see that this blog has been active since mid July 2006 and traffic has started to increase steadily.

By monitoring the traffic, you have a better idea how events such as product launches, content renewals can affect your viewership.

Alexa also has a set of add-ons which you can add to your website or blog through their developer’s section.

Test it out and feel free to leave comments.

Are you indexed? Your Internet Marketing success depends on it!

Here’s a test.

Go to Google.

type “site:yourdomainname

replace yourdomainname with your domain name (eg. whoisandrewwee.com) and check how many pages have been indexed.

Go to Yahoo!, do the same.

Go to MSN, do the same too.

How many pages do you have on your site?

How many were indexed?

Indexing is critical to your Internet Marketing success.

If you show up on a SERP (search engine results page), you’ll have organic traffic.

Of course, you can rely on viral or advertising-supported traffic, but pound-for-pound organic traffic is the most sustainable and costs the least.

If you’re not listed on Yahoo!, you can use the Site Explorer and submit your URL.

You may need to autheticate your site.

While doing these steps won’t guarantee you’ll have tons of traffic, you’ll at least be on the map, so you can be found.

By virtue of their fresh content and frequency of updates, blogs will rank higher and be indexed more in depth compared to traditional websites.

Internet Marketing insider look into Web Hosting

Web hosting is a necessary part of any Internet Marketers’ arsenal.

Next to your domain name, you need the web space, Internet bandwidth and facilities to operate your blog, sales page, affiliate marketing or domain parking page.

It’s also one of the most vexing exercises to look for a good webhost.

Some may promise unlimited bandwidth, but only host 1 domain.

Some may host unlimited domains, but only provide 1 MySQL database (one database is required for each blog, forum, content management system like Joomla or other facility you need).

So many promise marketing hype.

Few deliver.

I was in a dizzy frenzy about 2 months ago.

I had many domains, but each web host I signed up with let me down (I’m still reeling from $300 worth of web services purchased from GoDaddy!)

I eventually settled on a web host not just because of its facilities (quite impressive), but because of a blog.

Not any ordinary blog, but the CEO’s blog.

As you might already be familiar, some blogs are just the PR mouthpiece for product launches, quarterly financial results and other corporate communications. Gobbledygook stuff which frequently isn’t worth reading.
Matt Heaton‘s blog is something special.

Matt is CEO of Blue Host.

Matt blogs about issues related to the Internet and specifically, web hosting.

Read it if you enjoy a no-holds barred, insideer’s view of the web hosting world: GoDaddy’s policies and the complexities of an industry where referrals could be equal to a year and a half of revenue from each client (imagine paying out referrals equal to 18months of sales to your affiliates!).

I was pumped and signed up with Bluehost after reading Matt’s blog.

I’m happy with the support for wordpress, joomla, forums and plan to keep my business with them.

Heck, my comment was even published.

I like doing business with people that I like.

It’s worked out so far.

If you’re serious about Internet Marketing, consider Blue Host.