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December 2006 archive

List Yourself on the Affiliate Blog Directory

I was checking out community members who’d visited my blog over at MyBlogLog and checked out fellow Singapore Leonard Chen’s blog, especially his entry: Here comes the Affiliate Blog list.

It looks like Scott Jango might be on to starting something viral with his post: Have You Got An Affiliate Marketing Blog?

As you’re expect, the big guns of Affiliate Marketing: Ros Gardner, Shoemoney, Linda Buquet, Shawn Collins, Kris Jones, are already on the list, though I’d expect it’s just a matter of time before the likes of Ewen Chia, PlanetAndrea and Jon F appear too.

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Social Networking 101: Use the Internet 5 Exposure Strategy to Fasttrack Your Internet Marketing Credibility

You’ve heard the axiom that it takes 7 exposures to establish trust and credibility before your prospect makes a buying decision.

Eg. A person sees a mention for a new beverage (eg. a horseradish-flavoured soda) on a website, sees a celebrity endorsement, receives a flyer in the mail, on 7 occasions before they buy it to try it out.

On the Internet, however, I feel it’s probably closer to 5 exposures before trust is established. Perhaps it’s due to the instant gratification, instant exposure and immediate deliverability nature of the medium that lends itself to this.

Social Traffic

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Lessons from the Matrix: Shape Your Reality

This post isn’t about Internet Marketing per se.

At the same time, it’s bigger than Internet Marketing and at the same time, will play a large part in whether you will be a success, a failure, or an Internet Marketing Superstar.

My buddy, Rachit, just pubished a post about his travails as an online entrepreneur. It’s quite a good read. Head over to: A Tough Ending To My First Year As An Entrepreneur

Another buddy of mine, Ryan, faced a similar situation a couple of months ago: Do what you love, love what you do.

All of us will hit stumbling blocks in the course of daily life. Whether it’s in our career, in a relationship or in a business venture.

Anyone can do well when the chips are in their favor.

But (as you’ve read before) a person’s true character manifests itself (more…)

Harvest Keywords in Your Sleep And Make Big Money

Keywords are essential for all aspects of online marketing.

  • If you’re a blogger, you want to optimize your post titles and/or categories to include keywords so you can be found easily.
  • If you’re an affiliate marketer, the optimal keywords will help you target your paid ad to a searcher’s preferences.
  • If you’re an Internet surfer, type the right keywords into the search engine will ensure that you will find relevant information.
  • If you’re a product creator, you might like to create niche websites based around high value keywords.

A whole industry has sprung up around providing these keywords.

You have expensive software, with costs running into the hundreds as a norm, rather than an exception.

You have web-based services providing keywords for a monthly subscription.

But how would you like to harvest keywords in your sleep? (more…)

PayPerPost Acquires Performancing Assets

This news kind of blew me away when I read it.

Fresh in my inbox, advertising marketplace PayPerPost announced it has “signed a Letter of Intent to acquire select assets of Performancing LLC, operator of Performancing.com”

Although the acquisition cost was not mentioned, PayPerPost will gain blogging-related technologies such as Performancing Metrics, a free blog analytics service, and Performancing Exchange, an online “classifieds” for bloggers. (more…)

72 Hours Left to Hit Your Targets

In a universe of nearly unlimited Internet Marketing products, one thing and one thing alone will determine your online success.

Although you might already be bombarded each day with a barrage of emails and irresistible offers, here’s a tip to help you achieve your 2006 goals over the next 70+ hours.

  • Focus, Focus, Focus

I call it a tip (some might call it a trick). The mind can only fully concentrate on one task at a time. Have you ever been in a race (whether on land or in a swimming pool or some other situation) and you found yourself watching the competition? (more…)