If you’re like me, you’re registering domain names all the time. Except for a couple of domains that are scattered at GoDaddy and another domain name registrar (who’s service is less than spectacular, so I’m going to pass on naming them), I have all my domains at Namecheap.
The discount code/coupon code for Namecheap for January is: WINTERFEVER
The code will cut your registration cost from $9.29 to $8.41.
It won’t make or break the bank for most affiliate marketers out there, but if you save a couple of hundred dollars, that translates into a couple hundred more clicks for you to do testing.
As the new year starts up, I’m hitting the ground running with a new campaign and got a bunch of domains yesterday.
If you’re new at this, here’re a couple of domain strategies to think about:
- Domain names can be split tested like anything else. At $8-10 a pop, they don’t require as much effort as some of the other variables you might test. Split testing two similar domain names might mean the difference between a 1% and a 5% clickthrough rate (which is huge).
- Go for a benefit-laden domain as these get visitors intrigued, curious and ultimately, motivated to click. Marketing guru Dan Kennedy had to come up with the product name for a new insect killer, his choice “Kills Bugs Dead”. The result? Sales went through the roof…Nuff said.
- Adverbs in your domain name need to be in line with the mindset of your prospects. If you’re selling a high ticket item, you’d want to avoid “free”, “cheap” or “discount” and look at “Quality” or “Best” instead.
- Go for a 1-year registration and if it’s a winner, you can renew it next year. Even if a “2 year registration costs just $1 more”, you’ll probably want to do more tweaking before settling on a domain. I prefer having a whole bunch of 1-year domains to test with.
If you need a hosting account to go with your domains, look for webhosting providers which host a large number of domains. In some cases the hosting account will host an unlimited number of domains.
You might like to check out:
–> Hostmonster
–> Bluehost (slightly higher grade)
They’re both brands/corporate entities owned by the CEO Matt Heaton and are based in Orem, Utah.