With the amount of publicity in old guard mainstream media (late night talk shows, old line newspapers), you’d think that Twitter was the best thing since sliced bread, which leaves some wondering if the death knell has been sounded for bloggers.
Take a look at the signs of the impending apocalypse, once proud A-Lister bloggerati have taken a hiatus, stopped blogging, or are pummelled over the twitterstream into irrelevance. Is blogging, once the circa 2006 golden boy of mainstream media, now it’s whipping boy?
More importantly, is anyone going to read more than the 140 character limit imposed by micro blogging platforms like Twitter?
Are we destined to become a SMS/text nation?
Gee… I hope not.
But anecdotal evidence shows that bloggers are updating their Blogger and WordPress blogs left often, meanwhile they’ve racked up hundreds, if not thousands of twitter updates within the space of a few month.
From casual observation, the mantra seems to have shifted from “I’m blogging this” to “I’m tweeting this”.
It’s a valid observation too. If you’re busy talk-tweeting for an hour every day, that’s an hour taken away from think and composing your next blog post.
The paradigm shift might be this: From an isolated position of having to plan and write a blog post in isolation and interacting with readers through the blog comments later, it’s shifted to a model of firing a question into the twittersphere and using a combination of @username and direct message responses to have a real time chat – Twitter is kind of like the bastard child of IRC and forum discussions in my opinion.
So yes, Twitter is here to stay (at least till the inter-continental wifi-enabled telepathic communication becomes ubiquitous).
Where does that leave blogging?
I believe blogs and twitters can and will continue to co-exist. There’s only so much that can be said in 140 characters. The modus operandi involves including a URL together with the short, pithy update. And blogs more than adequate fill that space.
If anything, twitter has replaced email marketing as a traffic channelling mechanism, and blog traffic has been picking up.
Not to mention having made a couple hundred more blog friends through the enabling technology of Twitter.
Believe or not, 140 character tweets will likely sit side-by-side with 400 word blog posts for some time to come.
So all’s well on the blogging front.