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Friday Podcast Episode 22: Internet Business Building: Strategies Vs Tools

From what’s being posted on blogs and forums, one might think that most Internet marketers are focusing on the wrong things. It could be a major stumbling block if not identified and refocused.

What do you think?

Notes follow after the “more” tab

Internet Business Building From The Ground Up

separate tools vs strategy.

software, widget, ebook, dvd

help you get where you want.


Strategy: plan, roadmap.

  • defines what you plan to do
  • what your financial targets are.(budget, profit)
  • contingency/worst case scenario “Plan B” and”Plan C”

The Trend: overemphasis on tools

Can get to your goal with strategy, but no tools (automate process, speed up a task)

Cannot get to your goal with tools and no strategy, no game plan.

Lot of forums – discussing the best software, actually focusing on best game plan gives you more mileage.

Even if you have the fastest, long-range high tech plane, you’ll never get to your destination if you fly in the wrong direction…
In this situation, a $5 road map which you can purchase in any gas station will get you there.

Bottomline: Stop with focus on tools, focus on your game plan.

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