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Posts Tagged ‘blogging-for-business’

Should You Sacrifice Top Placing In Blog Awards?

A key metric typically used to measure blog popularity is the number of bloglines subscribers or feedburner subscribers. These measures give an idea of the number of subscribers you have to your RSS feed.

In theory, this represents your “subscriber core” and indicates how ‘sticky’ your content is.

You might think this blog fares abysmally, according to Text Link Ads “Blog Juice” calculator. text link ads blog juice

A 5.4 out of a supposed 10 ranking?

Let’s look at the components of the score:

  • Bloglines: the number of Bloglines subscribers (accounts for 40% of score)
  • Alexa: ranking determines 15%
  • Technorati: 30%
  • Links: Inbound links 15% (determined fromTechnorati).

From the example above, the low number of bloglines subscribers (32) has hit my rankings hard.

De-emphasizing bloglines subscribers and feedburner subscribers (also a set of RSS subscribers) would be detrimental to your rankings.

text link ads blogjuice

Why would anyone want to do this?

In that case, why would a blogger deliberately aim for low RSS subscriber numbers?

Simple. (more…)