If you missed the first part of this series, visit: 10 Ways to a Killer Blog Part 1.

As you’re developing your blog and working towards the upper echelons of the bloggerati, consider the following factors which Robert and Maryam Scoble presented at the recent Blog Business Summit.

The logic behind linking to other blogs is that if you’re a genuine content blog, it’s likely the blogger will link back. And you’ll see link love in action as traffic flows back and forth between the two blogs.

It helps to link to credible blogs within your space, and to a blogger you’re regularly reading.

It can be a vicious cycle of kindness if you make it so. Continue reading →