There’s a discussion brewing over at the Webtools Collection post “Top 6 Most Prolific Bloggers” listing 6 of the “most prolific” bloggers with 1,000 or more posts. (courtesy of Darren Rowse’s Speedlinking 4 March 2007).
Does post quantity lead to a better reader experience?
It would, especially if you’re giving your readers more choice, and they’re likely to find something that interests them.
At the same time though, we have a finite amount of time, and the analogy I’d use is, if I had $300 and were about to go to war, I’d rather pick up an M-16, rather than buy 1,000 water pistols.
Besides post quantity, I think post quality is more important.
Having one highly targeted post, which meets your readers needs and interests, is much better than having three average posts.
Granted the blog indexing sites will have a field day if you’re posting multiple posts a day, it would likely generate a huge amount of (short term) traffic too.
My philosophy is to shoot for traffic mass (quantity), sustainability (keeping the traffic numbers between a certain range) and more importantly, focused and relevant to your niche/focus.
A well-researched and well thought out post gives readers choices in applying your ideas to their own site. It might take longer to put a quality post together (and consequently reduce your ability to churn out multiple posts), but you’ll build stronger readership loyalty that way.