Hands up if you find it easy to create content for your blog or website.
Not too many hands there.
But if you think about it, having original, quality content is
vital critical to building long term sustainable traffic for your blog or website.
If you’re posting stale content on your site, you’ll turn off your readers.
Do it for extended periods of time, and you might as well sound the death knell.
It can however, be alleviated if you adhere to some guidelines.
- Look for inspiration
Look at existing content specific to your niche, whether it’s weight loss, scrapbooking, smoking cessation, birdwatching, affiliate marketing and the like.
What’re the topics that people asking and discussing?
What’re their biggest worries/problems/concerns?
- Find an angle and get answers
Compile questions that if answered, will give some insight, or better yet, a solution to their problems.
Look for high authority sites, contact high authority contacts, get the questions answered.
- Create value
Sort out and organize your information. Arrange and present the information in a logical manner. If you’ve got differing opinions, sort them into pro and con stances. Present a balanced viewpoint.
A blog or website gives scope for you to present the information, using lists, bullets to arrange the information in an easy-to-understand manner. Use graphics, photos if available. Better yet, include a podcast or a video if you can.
Aim to shoot for the heart and answer your reader’s most burning questions.
If you’ve done this, you’re well on your way to building your traffic to something ferocious.
The whole process is easy, isn’t it?
The key is really going about your “business” in a systematic manner, and reducing the tasks to an easy to understand, and easy to execute manner.
If you haven’t already, take a look at the Internet Millionaire Code system, it will open the gates of understanding and help you see Internet Marketing as a holistic and organic system.