A Guide To Monetizing Social Networks and MMPOGs
Social marketing can be used to not only market and promote your own products, but you can use it to effectively convert traffic (human visitors) into cash.
Following the post on the launch of Jason “Chickenhole” Bailey’s $uperRewards Facebook monetization service, I have been hearing that a lack of programming skills (PHP especially) seems to be the biggest stumbling block.
It’s actually the least of the issues you will face, because you can easily outsource the programming and API work to a developer in an Eastern European country or to India.
The biggest challenges you will face are:
- Create something that is useful for your visitors AND profitable for yourself
- How to stand out from the crowd
I’m finding that social network applications tend to fall into 2 categories:
- Monetization isn’t planned into the application and tends to be loosely added on
Take a look at this Facebook application – Defense of the Ancients –
There are banners for the AceBucks monetization application at the top and the bottom of the page.
In these instances, it’s very much “interruptive” monetization – like having ads in a TV program.
If you have a Tivo, you can wipe them out.
Similarly, with prolonged exposure to (more…)