Internet Marketers have a drive to make as much money as possible.
(if you’re planning to make as little money as possible, please hit control-w now)

While going through the various IM options available (adsense, affiliate sales, product creation, selling services), consider this:

• What is your game plan?

• What do you want to achieve at the end of the day?

Over the past 2 months, I have dabbled in adsense, affiliate sales, product creation.
Everything looks interesting, and lucrative.
I have generated about US$200 to date.

And yesterday, a revelation stuck: Where is this all leading to?
Generating small residual income could be an interesting supplement to a regular income.
Who doesn’t want a couple of hundred bucks a month?

BUT to do it full time, requires a major paradigm shift.
You would already know that specialists are paid much more than generalists.
Surgeons are paid more than doctors in general practise, Internet Marketing SPECIALISTS will draw more than Internet Marketing GENERALISTS.

Many new Internet Marketers (myself included) get trapped into the idea that they can do everything.
We make ourselves into IM generalists, thinking it offers the best prospects.
Nothing could be more wrong.

Don’t get me wrong.
Everyone has to start out as a generalist.
And some choose to be career generalists.
But how fast you make it to the specialist track will determine how soon you fasttrack yourself to success.

Niche Specialists will dominate whatever segment they’re in.
The cost of being general will ensure you get a general income.
A general income also gives a linear income.

A specialist can expect to get a quantum return because demand will far outstrip supply if you position yourself right.
This will be covered in my UHP system once it’s ready.

It’s taken two months of time and effort to have had the IM generalist ‘learning experience’
It’s taken just two days of posting the UHP “Need to Succeed” thread to show me my next step.

The next week will be spent huddling in the trenches and formulating a new strategy.
I’ll be going into ‘thinker’ mode over the next 7 days and launching into ‘doer’ mode subsequently.

Expecting something interesting.

Most people are oriented towards being a thinker or a doer.

Thinkers tend to be better educated and having had the opportunity to go to a tertiary educational institution.
They tend to land white collar jobs and have relatively high starting salaries.

Doers while also possibly having a tertiary education, will tend to be adept in having hands-on skills and experience.

I am a thinker, a lot of my friends are thinkers.
We sit, we chat, we make plans to take over the business world.
And then we finish our round of drinks, break up and meet again the following week.
Rinse and repeat.

Doers on the other hand, tend to have action-oriented conversations. They talk about specifics of what they might do.
They might lack the overall ‘strategy’ for going about doing what they plan to do.
They may think one step ahead, maybe two or three.
But the ‘big picture’ may be a pie-in-the-sky concept for them.
After all, actions speak louder than words.

Thinkers have a larger chance of success at what they do, because they will have well-thought out plans, factoring in worst case scenarios, ROIs, ROEs and all sorts of mathematical functions.

Doers however, may not have a complete game plan, or even a game plan.
The venture may have a higher rate of failure.

But the weird thing is that successful entrepreneurs are more likely to be doers, rather than thinkers.
Why is that?

Besides the process, there’s also the what happens after the outcome is achieved (whether success or failure).
The thinkers are likely to do an analysis, reflection, extended periods of navel gazing, call it what you will.

Doers on the other hand, will dust off their knees, get up, say to themselves, ‘ok, let’s not do that again’
They attempt to succeed again. And again. And again. Until success comes.

In the final analysis, a thinker might have a 40% chance of success, and he may attempt to succeed once, maybe twice.

On the other hand, a doer may have a 15% chance of success, but he will try and try, and try, and try, and try, and try until he succeeds.

Would you choose to be a thinker? Or a doer?