Convert2Media co-founder Ralph Ruckman AKA Ruck has stepped up his efforts to expose fraudulent affiliate applications, following our discussion about the issue on a recent Friday Podcast.
Along with showing a couple of “tasks” posted on outsource boards with payout ranging from $5 to $100 per successful application (and part 2). What’s surprising/alarming is the number of “big name” affiliate networks on the list.
Ruck also opens up his affiliate application records showing a number of such seedy operations originating from less developed countries such as China (and part 2), Ruck has made it a personal mandate to expose fradulent affiliate applications, which ultimately hurt the networks, merchants and affiliates in their pocket.
What has impressed me about Ruck’s approach to business is that he pulls no punches and goes for the jugular every time.
On other news, Convert2Media has gone off the DirectTrack platform to its own proprietory platform, which should increase earnings for affiliates.
Also the coaching programs which they were to have launched earlier (mentioned in the podcast) have been rolled back a couple of weeks till after Ad:Tech SF.