About Andrew Wee
Andrew Wee | Blogging | Affiliate Marketing | Social Traffic Generation | Internet Marketing

BizExcellerated Internet Marketing: Achieve mastery in blogging, affiliate marketing, social traffic generation at Andrew Wee

Where Do You Fit In The Affiliate Marketing Value Chain?

I had the opportunity to discuss topics shaping the affiliate marketing industry with Haiko De Poel Jr, founder and owner of the ABestWeb affiliate marketing forum for my Friday Podcast series out this week.

affiliate marketing success

During the course of our conversation, the topic of the value added to the affiliate-merchant relationship came up multiple times, and it’s certainly a point worth focusing on, especially if you’re in the affiliate marketing game for the long haul.

Let’s start off with the definition of “value” for affiliates.

As a performance-based affiliate, you’re only paid upon the successful purchase or adoption of a product or service you’re promoting. In the past and also today, value manifests itself in making your affiliate site more visible than the merchants. In some cases, this means having your site show up when someone types “Deel” instead of “Dell” as they had meant to. (Incidentally, I don’t see any organic search results optimized for that term in the search engines…).

While optimizing your sites for typos and mispelled variations of a merchant’s products or services can bring you some traffic, it’s a fairly low value proposition for the internet visitor, the merchant and yourself. It can bring you some sales, but the question is how much (or how little) value it creates. If you take a closer look at how search engines work, high authority sites are ranking for typos that they haven’t optimized for – on the basis of their being ranked as the most closely related site.

On the higher end of “affiliate value”, sites can proactive provide value to visitors by proactively understanding their needs and wants. Did someone typing “Dell Inspiron Mini 12” mean to look for a information on the mini laptop, like it’s specifications? Or are they looking for a comparison against other small form factor laptops? Or having decided to purchase the laptop, were they looking for a price comparison engine or coupon to finalize and complete the purchase.

All the steps above will require more than merely building a list of product keywords and employing search engine marketing, PPC or social media to help your site bubble to the top of the results. Even if the term “most relevant results” isn’t at the top of your visitor’s consciousness, taking a proactive approach to building a comprehensive resource, authority site is one way to establish a brand and lay the foundations for a credible site.

Having an affinity (or passion) for the specific product, whether it’s the Amazon Kindle or the Apple iPhone will help you clearly identify the key burning issues in your niche and create content and develop marketing campaigns specifically addressed to meet those needs. If you’re succeeded in meeting those objectives, you’re more than halfway towards achieving your goals as a successful affiliate.

Watch for my upcoming interview with Haiko this week on the Friday Podcast.

204 comments on Where Do You Fit In The Affiliate Marketing Value Chain?

  1. increased brain power
    February 8, 2016 at 10:29 pm (1 year ago)

    Hi my loved one! I want to say that this article is awesome, great written and include approximately all significant infos.
    I’d like to peer extra posts like this .

  2. circle of youth patch
    February 10, 2016 at 1:37 pm (1 year ago)

    If some one desires to be updated with newest technologies then he must be pay a quick visit this web page and be up to date daily.

  3. Shari
    February 11, 2016 at 8:35 pm (1 year ago)

    Oh my goodness! Impressive article dude! Thanks,
    However I amm experiencing issues with youir RSS. I don’t know
    the reason why I am unable to subscribe to it. Is there anybody
    else having thhe same RSS issues? Anyone that knows the solution will you
    kindly respond? Thanks!!

  4. Mike Whitfield The Achievable Body
    February 12, 2016 at 9:42 pm (1 year ago)

    I wanted to take the time expressing my gratitude in your direction and also this wonderful website!
    Loving it!

  5. Christine
    February 16, 2016 at 10:58 pm (1 year ago)

    Fastidious replies in return of this difficulty with firm arguments and explaining all about that.

  6. agencia de publicidad
    February 17, 2016 at 4:45 pm (1 year ago)

    This site truly has all the information and facts I wanted about this subject and didn’t know who to ask.

  7. mokamula jogja
    February 17, 2016 at 8:52 pm (1 year ago)

    You can shop for all these in style with Soft Surroundings promotional
    codes. These types of techniques can take many hours of
    practice to master and don’t always work in every situation.
    without having tolie, do dishonest things, or be “manipulative”.

  8. Partsavatar.Ca
    February 19, 2016 at 1:20 pm (1 year ago)

    I think thee admin of this web site is in fact working hared for
    hhis web page, for the reason that here every data is quality based stuff.

  9. posicionamiento web
    February 19, 2016 at 7:18 pm (1 year ago)

    Everything is very open with a really clear clarification of the challenges.

    It was really informative. Your site is extremely helpful.
    Thank you for sharing!

  10. Heriberto
    February 23, 2016 at 10:44 am (1 year ago)

    Las horas de juego y las actividades fuera de pista asimismo
    están organizadas por monitores diplomados en sus respectivas áreas, con una relación de 6-8 niños por monitor.

  11. kawat nyamuk bandung
    February 24, 2016 at 6:56 am (1 year ago)

    Saya direkomendasikan ini blog oleh sepupu saya.
    Saya tidak yakin apakah posting ini ditulis oleh dia sebagai tidak ada
    lain tahu rinci, misalnya tentang saya kesulitan. Kau
    menakjubkan ! Terima kasih!

  12. dgn2200 4.2.1 firmware custom
    February 26, 2016 at 5:35 am (1 year ago)

    I think the admin of this site is genuinely working hard in support of his web
    site, for the reason that here every material is quality based information.

  13. twitter.com
    February 28, 2016 at 10:25 am (1 year ago)

    Place all Real Estate revenue in this account, and spend all Real Estate expenses
    or with the business bank card.

  14. avis yaourtière seb 12 pots
    March 4, 2016 at 1:23 am (1 year ago)

    Cette difference live egalement au niveau des accessoires
    livres avec l’appareil lors de son achat.

  15. www.satu1.com
    March 4, 2016 at 2:01 am (1 year ago)

    Acheter arbre a chat avec hamac, c’est donc accepter de le voir troner dans son appartement.

  16. Muhammad
    March 7, 2016 at 7:09 am (1 year ago)

    Ahora sabes realidad de precios y cualidades, pero par decidir cuál es la mejor compañía de internet y teléfono en méxico va a depender de tus necesidades.

  17. Regene Lift
    March 7, 2016 at 4:35 pm (1 year ago)

    Piece of wriing writing is also a fun, if youu know afterward you can write otherwise it is difficult to write.

  18. campamentos verano francia
    March 8, 2016 at 2:22 pm (1 year ago)

    Desde ponys para niños mas pequeños a caballos más grandes para cuando ya medran.

  19. 5X Trim 600 Review
    March 8, 2016 at 6:54 pm (1 year ago)

    At this time I am ready to do my breakfast, afterward
    havig my breakfast coming yet again to read further
    news.

  20. maquiagem.maquiadoradesucessobr.com
    March 11, 2016 at 4:22 pm (1 year ago)

    Nascente corretivo está acessível em 10 cores e dentro de Brasil
    expensas R$140 Eu comprei caro fora e paguei mais ou menos US$32.

  21. test
    March 11, 2016 at 11:47 pm (1 year ago)

    excellent points altogether, you simply won a new reader.
    What may you suggest about your post that you made a few days in the past?
    Any positive?

  22. chomikuj
    March 20, 2016 at 4:23 am (1 year ago)

    What i don’t understood is in reality how you’re not actually a lot more neatly-favored than you may be now.
    You are very intelligent. You know thus considerably
    in the case of this subject, produced me personally imagine it from so many numerous angles.
    Its like women and men are not fascinated until it is something to do with Lady gaga!
    Your personal stuffs excellent. At all times maintain it up!

  23. Owen
    March 22, 2016 at 11:55 pm (1 year ago)

    The diamond engagement rings are made with such passion that they impart grace and beauty to you.
    An engagement ring will be one of the most amazing
    things you will ever buy for her. Equipped with general knowledge about engagement
    rings, diamonds, and ring settings the task to find the right ring will be a positie experience.

  24. Fashion
    March 26, 2016 at 5:56 am (1 year ago)

    If there is a stamp that says, ‘diamond series’ or ‘diamond line’, you
    can be sure that what yyou arre about to buy is the top
    of tthe line. The $500,000 diakond engagement ringg tied a knot between Brad Pitt
    and Jennifer Aniston. Equipped with general knowledge about engagement rings, diamonds, and rimg settings the task to find the right ring will
    be a positive experience.

  25. Logan
    March 28, 2016 at 7:37 pm (1 year ago)

    Forr best results, find a throw pillow cover and a pillow to go inside of it.
    As seen in the new Starbucks dress code the policy reads, ‘There
    are food safety rules we have to live by. Diamond
    ring is the most common for engagement ceremony.

  26. cut engagement Rings
    March 29, 2016 at 6:43 am (1 year ago)

    diamonds of a heavier weight are usually considered
    to be of higher value (of course this is dependant upon the other Cs.
    Engagement rings, wedding rings and anniversary rings can be bought online.
    Diamonds are the most precious thing that attracts both male and female in this occasion.

  27. Diamond Eternity Rings
    April 3, 2016 at 6:49 am (1 year ago)

    And simultaneously for a non-professional person it is very hard to distinguish between real and fake kinds.

    But if you want then you can buy your ring from online
    jewelry stores. Equipped with genewral knowedge about engagement rings, diamonds, and ring settings the task to find the right ring will be a positive experience.

  28. anabolic again review
    April 7, 2016 at 11:45 pm (1 year ago)

    I believe this is one of the most important info for me.
    And i am happy studying your article. However wanna statement on few normal things, The website
    style is ideal, the articles is really nice : D.
    Just right process, cheers

  29. nutrimoist
    April 8, 2016 at 4:14 pm (1 year ago)

    Hurrah, itulah apa yang saya mencari untuk, apa informasi !
    hadir di sini di blog ini weblog , terima kasih admin ini
    situs web .

  30. entrepreneur help
    April 8, 2016 at 11:56 pm (1 year ago)

    Valuable information. Fortunate me I discovered
    your web site accidentally, and I’m surprised why this twist of fate
    didn’t came about earlier! I bookmarked it.

  31. iphone
    April 20, 2016 at 7:52 am (1 year ago)

    ‘Dropbox’, for anyone who doesn’t know, is a free app that easily helps
    you access your documents, photos, videos,
    Nintendo games, and anything else that you store on your computers,
    i – Phone, i – Pad, i – Pod Touch and even the ‘Dropbox’ website’from
    anywhere in the world. You are probably already know the i – Phone
    is not like others. With this temporary American IP address you can watch
    Hulu in Canada on i – Phone.

  32. Hattie
    April 29, 2016 at 4:21 am (1 year ago)

    Several key activities will be more dramatic thhan a laundry list of every clib you ever joined.
    The only tab off your concern is Public Templates, and no actions
    are necesdsary as itt is already on the screen. When emailing your CV to a potential employer, you should definitely include a cover letter.

  33. ??????
    June 4, 2016 at 5:09 pm (1 year ago)

    Thank you a lot for sharing this with all people you actually understand
    what you’re speaking about! Bookmarked. Please also seek advice
    from my site =). We could have a link exchange agreement between us

  34. Jacquelyn
    June 16, 2016 at 1:19 pm (1 year ago)

    While browsing for the most effective possible online resource concerning Pc gaming laptop computer systems I’ve
    encountered your website as well as found it really intriguing and also useful.
    I have actually found out a lot by simply checking out few
    of your posts and also individuals conversations as
    well as I wish you could continue creating more regarding this
    topic in the future for the benefit of various other people.
    I wish you could showcase the most recent notebook computer made for pc gaming on your next
    upgrade.

  35. net success
    June 25, 2016 at 9:12 pm (1 year ago)

    I am genuinely thankful to the owner of this web site who has shared this wonderful post at at this
    place.

  36. Anitra
    July 4, 2016 at 8:11 am (12 months ago)

    It’s been a while given that I’ve discovered a blog site worthwhile to be called an expert blog site.

    Once again I will certainly see your blog a
    lot more often and ideally you can likewise inspect my blog and let me know what more could I do to enhance it.

  37. Bernadette
    July 20, 2016 at 2:22 am (11 months ago)

    It’s genuinely very complex in this active life
    to listen news oon Television, thus I only use the web for that purpose, and take the most recent information.

  38. www.steamavatars.xyz
    July 27, 2016 at 12:30 am (11 months ago)

    What’s up mates, its fantastic post about cultureand
    entirely defined, keep it up all the time.

  39. Louise
    August 2, 2016 at 3:46 am (11 months ago)

    While looking for the most effective feasible online source concerning
    Video gaming laptop computer computers I have actually found your site and also discovered it insightful as well as really fascinating.
    I have actually found out a whole lot by just reading
    few of your users as well as write-ups discussions and I hope you could continue writing more concerning this subject in the future for the advantage of other individuals.
    I hope you can include the most recent laptop produced video gaming on your next upgrade.

  40. Robyn
    August 2, 2016 at 4:15 am (11 months ago)

    While looking for the very best possible online resource about Pc gaming laptop computers I have actually come throughout your site and located it truly fascinating and also useful.

    I’ve found out a whole lot by just reviewing few of your customers and posts discussions and also I hope you might proceed creating even more
    regarding this topic in the future for the advantage of other individuals.
    I hope you can feature the current notebook computer created pc gaming
    on your following upgrade.

  41. Rodent Control Collins Park
    August 10, 2016 at 5:28 am (11 months ago)

    While spider control wilmington selecting a
    good plumber. I find myself needing to do the job,
    like sunglasses. There is additionally one excellent way to look, and do your bathroom
    after brushing your teeth cleaned regularly. If done correctly, these guys have heard me talk about brazen theft, or ceiling, I just squeeze and I have made numerous complaints.
    The DIY handyman should make certain that the bare metal underneath is exposed, you can off
    the spider control wilmington point where pressure must be preferred.

  42. future suvs worth waiting for
    August 12, 2016 at 10:42 pm (11 months ago)

    Unless you’re paying cash, presumably you re paying
    cash, you are planning to truecar new car pricing buy.
    Many newer cars have an emphasis on safety features, the
    237 HP 2. The hatch would be worth it to individuals who can help people remove the pollution. Dr Suzanne planned to improve its engine plant in India therefore it s
    important to you; one of them. If you are new cars are comparatively inexpensive
    but used car, a former oil tycoon, to the cost.

  43. realtors
    August 30, 2016 at 11:35 am (10 months ago)

    You can find great local Islamorada, FL real estate information on Mykael Marinelli, RECS is
    a proud member of the ActiveRain Real Estate Network, a free online community to
    help real estate professionals grow their business.

  44. listgeeks.com
    September 9, 2016 at 12:31 pm (10 months ago)

    In addition is is also an awesome back workout that operates as very good as traditional yoga exercises for back pain Lie flat on a yoga mat with your knees
    bent, and feet placed flat on the floor.

  45. voucher sportsdirect
    September 21, 2016 at 4:22 am (9 months ago)

    Just desire to say your article is as surprising. The
    clearness for your publish is simply excellent and that i could suppose
    you’re an expert in this subject. Well together with your
    permission allow me to snatch your RSS feed to stay updated
    with forthcoming post. Thank you 1,000,000 and please carry on the gratifying
    work.

  46. numeros inversés
    September 22, 2016 at 10:33 am (9 months ago)

    Everything is very open with a very clear description of the
    challenges. It was really informative. Your site is useful.

    Thanks for sharing!

  47. code promo ca
    October 5, 2016 at 5:25 am (9 months ago)

    Having read this I believed it was really informative. I
    appreciate you finding the time and energy to put this informative article together.
    I once again find myself personally spending a significant
    amount of time both reading and leaving comments.
    But so what, it was still worth it!

  48. Catalina
    October 11, 2016 at 2:32 am (9 months ago)

    Wow! This web site really presses with me and I can claim nothing less than I love it!

Leave a reply