16/01/2009
Friday Podcast: Affiliate Marketing and Affiliate Management Strategies with Jim Lillig
The recent Affiliate Summit West marked the launch of the Offeratti affiliate network founded by affiliate veteran Jim Lillig.
I spoke to Jim at the sidelines of the affiliate summit, where Jim talked about:
- How he got started in affiliate marketing
- Getting involved in projects like affiliate track
- Managing the affiliate program for an MP3 site which had 1 million paid subscribers and a budget of $500,000 each month for pay per click (PPC) traffic
- How merchants can easily create marketing tools for affiliates
- PPC optimization tips for affiliates
- How you can identify quality affiliate networks and affiliate offers
- How to get approved and accepted for affiliate programs if you are an international affiliate
- Why affiliate managers should not auto-approve affiliate applications
- The launch of the Offeratti affiliate network
Check out the podcast below:
Links: