…Although it may not be in the way you are thinking.
One of the most frustrating experiences for affiliates is working with affiliate managers who don’t understand the affiliate industry.
With the turnover prevalent among affiliate managers in the industry, it’s not surprising to have an experienced affiliate manager be suddenly replaced by a brand spanking new affiliate manager who’s just a couple of weeks (or sometimes even months) in the job. I can’t vouch for the training that they’re received, although from the looks of things, I get worried when the affiliate rep has no clue what a SubID is, how a Postback function works, or what an “incent site” is.
If you find yourself assigned one of these managers, you could be in pretty big trouble. Especially if they’re nice (or at least trying to be).
You might have an affiliate manager who IMs you at the start of your day to ask how things are going, and maybe even tell you what they did after they got off work yesterday. In their minds they’re being friendly, or even “nice” to you.
It’s likely to be a deathtrap and probably fatal to your income and earnings, because they’re not helping you become a better (and more proftable) affiliate.
Real advice in my book comes in the form of tips or feedback about a feature you might not be aware of, or even recommending third party services that might be able to help you bring your campaigns to a new level.
In my past experience within and outside of internet marketing, the best advice I’ve received are from people who’re willing to give you the uncensored truth (which usually comes with a painful sting attached), but will ultimately help you become a better person (or affiliate).
It’s hard to find someone who epitomizes the approach than Convert2Media’s Ralph “Ruck” Ruckman.
Some will read his postings on the affiliate and internet marketing forums and think he’s a total jerk, who probably ought to keep his trap shut. He’s probably been responsible for more than his fair share of reducing wannabee super affiliates to tears after he’s given them a piece of his mind.
Take this nugget from Ruck’s recent blog post to the “secret” to being a successful affiliate:
Here it is, in all of its glory.
Take keywords related to your offer and put them into a search engine. Look at your competition. Dont copy them because that shit is seriously lame and the more this happens, the more our lack of creativity sinks to a level where people outside of Affiliate Marketing refer to us as “scumbags”. Look at your competition, analyze them. What are they doing that you could do better? Find that out about them, and do it.
The lesson here is this. Nobody is going to give you shit. Nobody owes you shit. If you think anyone in this industry owes you anything, you need a serious wake up call. Unfortunately for you, that wake come call will probably come later than sooner.
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So if you can “handle the truth” and you’re one of the “few good men”, you might be one of this blog’s readers who’ve mailed me to say they’ve listened to the Friday Podcast I did with Ruck multiple times. And it’s something they keep going back to because they get more out of every listen.
Having been an affiliate working the marketing spectrum from whitehat to blackhat, it certainly helps to work with an affiliate network who knows what they’re talking about, and more importantly, can give you not just feedback, but offer promotion ideas.
Convert2Media (C2M) delivers on those counts, with Ruck personally posting offer promotion strategies with the C2M forum, and having launched a coaching system through their coaching forum about a month ago.
It looks like they’re stepping things up a notch with a live video training conducted by Ruck personally through the livestream video network and in a recent mailing to affiliates, there’s mention that July will feature a number of new video training (this is Ruck appearing on screen, vs a bunch of camtasia screencaptures).
I haven’t had an opportunity to catch the previous video training session that Ruck conducted and it doesn’t appear to have been archived, so the best bet might be to sign up as an affiliate and make the time to attend the session.
Because there might very well be some golden nuggets in the upcoming session.
Links:
http://whoisandrewwee.com/convert2media
Thank you Andrew for posting up these kind words about C2M and the aim of this growing network. Ruck does his best with helping out each and everyone of our pubs, especially when he sees a pub really trying and not sitting on their butt looking for a free ride. I am happy to be a part of such a dedicated affiliate network and see its continued success. Definitely stay tuned to the video casts that are upcoming for the month of July. I wish everyone a happy and healthy 4th of July!
Personally I think Ruck is a jew.
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Good post Andrew! C2M Definitely knows their stuff.
Ruck’s the man.
What a fantastic blog post, is there any way I can receive an alert email every time there is a fresh update?