Is PPC Classroom 2.0 Really Free? What’s The Catch?

25/02/2009

PPC Classroom 2.0, a program which incorporates pay-per-click training and affiliate marketing training, launched a couple of hours ago with a reported 13.6% conversion rate for the first 2,500 orders being processed. Over a period of 3 hours, 3,000 orders have been processed.

Not surprising given that the course’ creator’s Amit Mehta and Anik Singal have used the business model similar to “free trial” offers you see listed in the CPA networks.

If you’re ordering from the US, you get the course free and pay a $6.97 shipping and handling charge. If you’re overseas/international, you pay $9.97 for the s/h charges.

Is it’s really free?

Besides the 9 module PPC affiliate training course, a DVD training disc and other materials, you’ll also have access to website templates and a free ticket to the PPC Classroom Live workshop (I was there for the first one in Las Vegas and the speakers and material was excellent).

So yes, you will be getting all this stuff for essentially free (the shipping and handling charge pre-qualifies the lead quality).

But What’s The Catch?

If you look at the fine print, you’ll see that you get access to the “PPC Inner Circle” where you’ll get additional access to training at $97/month. You get the first month free with your PPC Classroom purchase.

So what I believe is that Amit and Anik will do their best to overdeliver on the content and help you get results to motivate you to stay in the program.

If you consciously apply the techniques from the course, I’m sure your profits will exceed the $1,200 per year you’ll be paying for the PPC Inner Circle access.

Will I make $10,000 a month after going through the training?

There’re a number of income claims on the sales page about folks making $5,000 a month, $20,000 a month (even $1,000 a day from my friend Josh Wexelbaum, owner of the Scrappy Business blog).

While you can achieve that, given that PPC essentially allows you to buy unlimited web traffic, you will need to work at it, likely putting in quite a bit of time to test, analyze and optimize your campaigns.

What you’re seeing on the sales page is what the top 1% of students are doing in the course. Use that as motivation to spur yourself to take results.

What will help is that Amit is very open in sharing the techniques, tools and strategies he uses in his own business, and being able to replicate a fraction of what he’s achieved will move most affiliates to the next level in their income level.

The major takeaway is to take massive action, in order to get massive results.

If you’re looking for strategies to scale your affiliate business and bring your business to the next level, be sure to check out PPC Classroom 2.0.

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16 comments on Is PPC Classroom 2.0 Really Free? What’s The Catch?

Alfred Collingway
February 25, 2009 at 9:38 pm (15 years ago)

I have subscribed to PPC Classroom and I have to say that Amit and Anik are the modern equivalent of snake oil salesman. I have not seen a harder sell by even the local used car salesman. They have put up so many amazing stories with so many numbers that your mind will be in a daze. If this is their way of marketing, god help any one who is going to learn marketing from them.

As for their actual course, it is basic at best. If Amit is making good money, do you think he is going to teach the real tricks to any one and every one. Stop and think.

Also there is a big catch of having to pay $97 after the first month. They say that it is easy to cancel within the first 30 days. It is hardly the truth. After logging in, I had to search the site for more than 10 minutes before I could find the support link where I have to create a ticket to cancel it. In case you are also looking for it, the Support link is at the very bottom of the site in size 2 lettering.
Andrew Wee
February 25, 2009 at 10:24 pm (15 years ago)

Hi Alfred,
Sorry to hear you feel that way.

Having been an affiliate for Anik’s “Affiliate Classroom” system, being Amit’s partner in delivering another PPC coaching program, and having owned PPC Classroom 1 and 2, I have to disagree with your opinion.

For new and experienced PPC affiliates, their course contains tips to help you get started. More importantly, Amit has also included techniques that he uses to manage and scale his own business, which I haven’t seen in other PPC training courses out there (I have just about every one of them).

–
There’s no “catch” to cancelling. Drop them an email if you’re not happy and want to discontinue the continuity.

I think you’re making a mountain out of a molehill and going as far as to call someone a “snake oil salesman” is stepping over the line in my opinion.
Melissa Johnson
February 25, 2009 at 11:18 pm (15 years ago)

Awesome information Andrew. There are plenty of new affiliates out there that are looking for a resource to help them monetize their PPC campaigns. Learning this process can be frustrating and getting any sort of assistance from marketers making profit isnâ€™t easy. This is a great tool, looking forward to your new coaching program!
Leo
February 25, 2009 at 11:33 pm (15 years ago)

Hi Andrew,

I saw this a day or so ago and knew there had to be a catch…sure enough, within hours, my email was lighting up with titles like “don’t get PPC 2.0 until you read this” and “order free through me and get a special bonus”…so much for free, right?

Anyway, the problem with using other people’s success stories for PPC is it really does depend on the amount of leverage you have (money in your pocket) that will dictate your success.

So, someone comes in with a small bankroll hoping for that $15k a month payout and they realize very quickly that a small ad budget also means smaller returns.
Andrew Wee
February 25, 2009 at 11:51 pm (15 years ago)

Hi Melissa,
No PPC coaching program planned.

Feel free to check out Amit and Anik’s though!
Andrew Wee
February 25, 2009 at 11:54 pm (15 years ago)

Hey Leo,
This is an example of a big launch which is pretty common among internet marketing products.

It still is free, you just need to look at your efforts and results you’re getting.

At the end of the day, no course, ebook, seminar is going to guarantee you success – only your own efforts and actions will.

$15k or whatever target is achievable, it takes time+effort. Even if you are working with a small budget, you just need to keep working at it and the results will come.
Brad Coughlin
February 26, 2009 at 3:34 pm (15 years ago)

Hey Andrew! Thanks for posting this info. I met you at Affiliate Summit (ie Melissa Salas LOL) and I just started watching the videos from the sessions I didn’t sit in on. Since I’m new to affiliate marketing and PPC, I’m trying to decipher what programs might be good for me to start out with. I was wondering what you think of this program, and are there any other programs you’d recommend?
Andrew Wee
February 26, 2009 at 4:43 pm (15 years ago)

Hey Brad,

I’ve a biased opinion here, having promoted Anik’s Affiliate Classroom previously and working together with Amit on a coaching program last year.

You will get great info for $6.97. I estimate their production cost + shipping is at least in the $50-70 range.

They will make back their lead generation cost, by a number of students continuing on at $97/mth.
–
If for whatever reason, you don’t want to go into the continuity prog, you can cancel and your exposure is just $6.97 (or $9.97 for international orders).

–
You can probably get a lot of quality info from other forums, blogs, etc, though you’d have to figured out the amount of time needed to sift out the valid info from some of the less reliable info circulating out there.

–
Besides PPC Classroom, I like Jeremy Palmer’s Black Ink Project, which is also a solid program.
yas
February 27, 2009 at 5:55 am (15 years ago)

Hi Andrew

I am experienced PPC adervtiser, However i never done any affiliate marketing. Do you think i this cource will be good for me.
Andrew Wee
February 27, 2009 at 9:03 am (15 years ago)

Hi Yas,
The answer is yes.

I’ve found that the course covers a couple of different aspect – ppc traffic generation, affiliate marketing and business management – specifically how to scale an already successful business.

I got the most out of the business scaling element from amit, especially in building a team, project management and maximizing your returns from outsourcing.

I believe for a newer affiliate, the affiliate marketing sections will be useful.
ppc.bz
February 27, 2009 at 9:09 am (15 years ago)

Great post once again Andrew Wee.
Alfred Collingway
February 28, 2009 at 2:39 am (15 years ago)

If I had suspected them of being snake oil salesman, now I am pretty sure that they are SNAKE OIL SALESMAN. I had created a support ticket asking them to cancel my membership for the $97 Inner Membership Circle as mentioned in the T&C. They replied back saying that I can manage my subscription at a particular page. When I go to that page, Surprise, Surprise!! It says that “Manage Subscription Options will be available soon!!”.

So in short, there is no mechanism to unsubscribe and we’re stuck with a $97 per month fees. I am going to give them another week before having my credit card company give me a new credit card.

have been following your blogs for a long time and I am sad to see that you’re supporting such people.
Alok
March 25, 2009 at 6:05 am (15 years ago)

I am feeling the same way as Alfred Collingway must have felt. I cancelled my subscription but they still charged my Credit Card. I have raised a support ticket and let us see what is their response.
more
December 17, 2016 at 9:30 pm (7 years ago)

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