Category Archives: Internet Marketing

2007 Trends with Pepperjam Head Honcho Kris Jones

On the sidelines of Affiliate Summit West, I had an opportunity to talk with pepperjamSEARCH President and CEO Kris Jones.

What’s his prediction of this year’s search trend?

“With Google’s quality scores coming into play, small and medium businesses with PPC budgets of less than $2 million, will see their prices increase, while conversions decrease”

Landing pages being one of the key determinants of quality scores.

Smaller search engines will provide lower quality opportunities, and result in a number of search arbitragers leaving the market. But the success ones will see an increase in their earnings.

kris jones andrew wee

pepperjamSEARCH’s Kris Jones and Andrew Wee

We also talked about the evolution of Continue reading

How to Build $1,000 a Month Niche Minisites

If you’ve been planning to build highly profitable niche websites, or looking for ways to squeeze additional profit from your already successful ones, you might’ve seen Matt Coddington (AKA Feroz) posts in WickedFire’s “How to Start a Niche Minisite” thread.

His posts have already received just about 1,200 diggs.

Although purist bloggers with “altruistic intentions” might label it a ‘spammy digg’, it certainly will be very useful and instructional for niche minisite builders.
Matt goes through the process of keyword research, content development, monetization techniques and takes questions on his system.

He goes through start-to-finish for Continue reading

Make A Bajillion Dollars on the AlexaDex

Some fun facts about the AlexaDex:

  • You can make huge money, if you’re skillful, especially if you’ve traded in equities, mutual funds and the like.
  • Luck plays a huge part too.
  • It can be quite fun
  • If you think this is a complete waste of time, just remember that it started out at PlanetAndrea.

One last minor note: It’s all fake money. But who knows, just like the “Game gold” phenomenon on the MMPOGs out there, you might start seeing eBay auctions if this thing takes off.

As everyone knows, Internet Marketers (whether you’re focused on SEO, SEM, blogging, arbitrage affiliate marketing, product creation, domain trading, or one of the things some of you have emailed me about and asked not to mention) tend to spend on average 16 hours a day in front of the computer. (Unless you’re Cameron Olthius and only spending 14 hours a day in front of the computer: Personal Resolutions for 2007)

So to break the monotony of Internet Marketers engaging in another game of Continue reading

Chris Hooley’s Reptilian Buy Button

Chris has put out an interesting post at The Reptilian Buy Button.

What’s a “Reptilian Buy Button”? Chris says:

If you hit them with a primal, instinctive emotion, they may connect with you deeper than just the initial click. They make fall in love with your brand, your image, or your culture and you might have just convince a new person to join your cult and buy every new product you launch.

jewel
I agree with Chris, and it’s Continue reading

Internet Aftershocks from the Taiwan Earthquake

More than a week after the Taiwan earthquake which damaged a number of undersea optic fiber communications cable (see: Taiwan Earthquake Rocks Internet Marketing World), things are still not quite up to speed.

Although there is Internet connectivity in the 99% region, the available bandwidth has been affected. I estimate that in Asia (southwards of Taiwan) are probably at about 60%-80% of the pre-earthquake levels. I suspect the Internet Service Providers might be metering the bandwidth and skewing more resources towards corporates.

Although I have both cable modem and DSL connections, I’m finding that hosted applications Continue reading

Harvest Keywords in Your Sleep And Make Big Money

Keywords are essential for all aspects of online marketing.

  • If you’re a blogger, you want to optimize your post titles and/or categories to include keywords so you can be found easily.
  • If you’re an affiliate marketer, the optimal keywords will help you target your paid ad to a searcher’s preferences.
  • If you’re an Internet surfer, type the right keywords into the search engine will ensure that you will find relevant information.
  • If you’re a product creator, you might like to create niche websites based around high value keywords.

A whole industry has sprung up around providing these keywords.

You have expensive software, with costs running into the hundreds as a norm, rather than an exception.

You have web-based services providing keywords for a monthly subscription.

But how would you like to harvest keywords in your sleep? Continue reading