Newbie social traffic marketers just don’t get it…
True, social traffic is about building relationships.
And it’s also true, you can make your presence felt by establishing yourself as an authority on forums, blogs and social community sites by participating in ongoing conversations or starting new ones.
But where many stumble, and subsequently crash and burn is subscribing to the UFO mentality.
A UFO is flashy, appears for a brief moment, makes a lot of sound and noise, everyone looks up at it. And boom! It disappears!
Likewise, a new social marketer will find a forum, post 30 times a day for about a week. Fling their affiliate links in their signature and disappear.
Or they’ll join MyBlogLog, build up 500 friends in a week, then spam their friends with lots of link-laden, product promoting, likely irrelevant messages.
Will you get sales from these suspect tactics?
Likely.
Will it be anything to write home about?
Unlikely.
Instead of being a UFO, strive instead to be a monument.
A monument has a solid foundation, is respected, revered and more importantly, is there for the long haul.
By establishing your credibility, you build people up (rather than leave them feeling that they’re victims of a “hit-and-run” accident).
Rather than just become a part of a community…You become THE COMMUNITY.
If you’re new to all this, do realize it’s time to drop the link spamming tools and focus on building your fundamentals with tools like the Internet Millionaire Code.
Nice points there Andrew. I think part of the problem is that many social-marketers-in-training do too much too quickly, and exhaust themselves in the process… After all, there are only so many forum topics you can think of, and if you start 30 discussions a day, it will leave nothing for later.
Now, if I can only learn to actually follow your advice…
You got me all excited with the UFO title. Believe it or not… I grew up in Roswell New Mexico. (BTW) UFO enthusiasts are some ad clicking fools. 😉
I have seen this. One person I saw on several forums when I started out is no where to be seen now. I wonder if he made it.
I think they do not see results they want right away and give up.
Hi Andrew,
Good points you made there about emphasising the need to build relationship for the benefit of long term traffic.Indeed has made the purpose of traffic more meaningful.Thanks.
Glenn Tan
the ufo looks a lot like the Belgian VRT television tower 🙂
http://www.brusselnieuws.be/…/VRT_Toren2_cmyk.jpg
ummmm a UFO never makes a sound………….. they are silent
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