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Friday Podcast: Affiliate Management with Carolyn Tang

carolyn tangI invited affiliate network ShareASale Director of Client Services, Carolyn Tang, on the Friday Podcast this week to get her thoughts on:

  • How merchants can use affiliate marketing as a sales channel for their products and services
  • How to conduct due diligence when deciding whether to set up and operate their affiliate program or list it on an affiliate network
  • How merchants can enhance their “affiliate relationship management” skills
  • ShareASale’s “best practises” initiatives (possibly for merchants and affiliates – something I’m looking forward to checking out).

Check out: ShareASale

Access the podcast below:

    2 comments on Friday Podcast: Affiliate Management with Carolyn Tang

    1. Deborah Carney
      June 21, 2008 at 10:24 am (4687 days ago)

      Great interview Andrew and Carolyn. Lots of good information for both affiliates and merchants to pay attention to.

    2. Evan
      June 24, 2008 at 12:14 am (4684 days ago)

      Nice interview…affiliate managers should seek to get to know their affiliates as well as possible…and dare I say pick up the phone and call them or encourage them to call you.

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