I invited affiliate network ShareASale Director of Client Services, Carolyn Tang, on the Friday Podcast this week to get her thoughts on:
- How merchants can use affiliate marketing as a sales channel for their products and services
- How to conduct due diligence when deciding whether to set up and operate their affiliate program or list it on an affiliate network
- How merchants can enhance their “affiliate relationship management” skills
- ShareASale’s “best practises” initiatives (possibly for merchants and affiliates – something I’m looking forward to checking out).
Check out: ShareASale
Access the podcast below: