Newer product creators might be cracking their brains developing a product for a hungry market.

Instead of going along the lines of “what product to create”, an asset-based approach and solving a need will help you conceptualize a product with a hungry market behind it.

Friday Podcast Episode 21: Developing Profitable Products With Hungry Markets In Tow [ 7:25 ] Play Now | Play in Popup | Download (490)

Click the “more” tab to access the notes:

(more…)

• podcasts
• 0 comment

Internet Marketing like biotechnology, finance and engineering ranks as one of the most intellectual property-intensive industries to be in. With that in mind, shouldn’t you be striving to develop as much IP (intellectual property) as possible?

Newer marketers may know, but fail to incorporate the concept that information is the true currency of the Internet.

It could be something as simple as knowing the URL for an open source software, or something more complex like the techniques of breaking into elite Internet Marketing inner circles. If you don’t know where and what and how to do something that will help you achieve your goal, you will be severely limited in your marketing, and by extension your income generation ability.

As a newer marketer, your core focus areas should be:

• Absorbing as much of the relevant intellectual property assets as is needed to accomplish your goal
• Develop IP assets to help you directly or indirectly generate income (and achieve your financial goal).

Specifically Information Marketers should focus on:

• Understanding their target market and going beyond harvesting relevant keywords, to fully understand their thoughts and needs
• Developing (as a product creator) or recommending (as an affiliate marketer) appropriate and relevant products and services to serve those needs

A maxim I’ve heard recently is that “it’s never (more…)

• Internet Marketing
• 137 Comments