On any given day, my blog comment spam filter throws more than 500 spammy blog comments into the digital trashbin.

I go through the remainder, and too a whole bunch more in as well. These are typically with the sender’s “website” listed as a squidoo lens with the lens title something along the lines of “/instant-money-bonanza” or “/5second-millionaire” and inevitably leads to a spammy/scammy page with a $27 ebook teaching you how to make $1,000,000 in your sleep, while sipping a margarita.

Right…

So if so many blog comments are ending up in the trash, especially if you have a vigilant editorial team checking the comment moderation queue, is it even worth taking the time to submit one?

Let’s expand this a little wider and include forums and social networking/conversation sites like Facebook, Twitter, MySpace and even Yahoo! Groups too.

The primary goal in social marketing is to Continue reading →