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Archive of ‘social traffic’ category

Social Media Still Needs To Grow Up…Some Possible Fixes…

Twitter continues to be log-jammed, and I think every social network – MySpace, Facebook, MyBlogLog, all go through this phase.

In the case of MySpace, it’s become the hotbed of unmoderated bulletin spam and private message spam for ringtones, free ipod/xbox360/nintendo WII email/zip submit offers. I bet it’s going to take some doing to clear all that muck.

With Facebook, they’re taken the opposite tack of placing a cap on the number of private messages you can send out, limiting the ability of popular group owners to communicate with their members – forcing some to set up off-site bulletin boards to send broadcast messages out.

With MyBlogLog, the platform has a built a good userbase with its blog widget (though guys like Shoemoney had showed that it was pretty easy to abuse the “recent visitors” feature of it). The major sticking point is that Yahoo! doesn’t seem to have a concrete social media strategy (or at least an integrated one in place). I’m still hoping to see some of its community features like it’s Yahoo! Groups, Yahoo! Shopping, Mash social platform and MyBlogLog properties come together. And in my book, come together means more than a single unified Yahoo! login to tie the pieces together.

Even a 1-2 page weekly or bi-weekly updates or “What’s Hawt!” newsletter would serve to bring some of the pieces together…

So what’s the deal with Twitter’s sputtering and throttling down the flow of data?

With Twitter, I suspect it’s the (more…)

Twitter Goes Through Growing Pains…Applies Brakes

Looks like Twitter is fast becoming a victim of its own success.

Over the past weekend, the microblogging platform seems to have had a major bout of traffic/resource overload and indigestion and went offline for 48 hours or more.

When she came back, she came back sans direct messaging and pagination (I believe it refers to a backlog beyond your first page of tweets).

In addition to conserve resources, third party apps like Twhirl, can’t seem to do API calls more than once every 5 minutes.

This should take a number of steps to increase scalability and stability, although it will take quite a bit away from the “real time” nature of the hybrid IM/blogging type service.

Beyond being a juicy piece of M&A bait for one of the Google-Yahoo-Microsoft tirumvirate, I’m not sure if Twitter has a viable business model, beyond grabbing marketshare and mindshare for the microblogging space.

If you’ve thoughts on the issue, post your comments below:

Yahoo! MyBlogLog Has New Leadership Steering At The Helm

Yahoo! MyBlogLog had been the hottest blog/social marketing widget in my opinion in 2006 and early 2007. Somewhere in between the balance of power shifted to Facebook, which continues to be dominant for heavyweight networking.

Lately I’ve been gravitating towards using twitter, although the lightweight 140-character cellphone text messaging aspect of it, doesn’t feel very substantial, and conversations seems to ebb and disappear in the deluge of public and private messages being fired off every couple of seconds.

For a while, it seemed like MyBlogLog had been in a holding pattern, and I’d been hoping for some integration either with the Yahoo! shopping properties or its Mash social network.

I may be wrong, but it doesn’t seem like social media/social traffic is a major focus for Yahoo! now, and that’s where it might be missing the boat.

tilly mcclain

The New Face of Yahoo! MyBlogLog: Tilly “Two Thumbs” McClain 

Still, it was encouraging to see that Tilly McClain has been named Yahoo! MyBlogLog community manager earlier this week (it’d previously been under the stewardship of Robyn Tippins and Ian Kennedy previously), and perhaps we’ll see some interesting developments in the coming months.

Maybe MBL might even have a podcast or a vlog?

I’m sitting here with my fingers crossed…

Twitter Overload and Possible Solutions…

I’m getting snowed under, even with following 92 twitterers, possibly because I live 12 hours in the future (GMT+8 vs GMT-5 for most Americans), and there’re pages of back tweets when I wake up every morning and check out my twitter account.

I am probably behind the curve when it comes to picking up new-fangled technology, unlike Shawn Collins, Scott Jangro and Sam Harrelson.

On a recommendation from Kerri Morrison (AKA @kmore) , I checked out Twitterific.

Oh great…it’s Mac-only. I typically keep my MacBook on a pile of Cat5 ethernet cables under my desk most of the time and I don’t think I’ll be firing it up, so I can burn more time on twittering…

Twhirl looks like a better alternative – it’s Windows and Mac OS X and I see a number of people sending updates using it.

I’ll probably check this out.

Anyone have experience? What do you recommend?

I don’ think I’ll venture into Pownce territory till next week, as there’s quite a bit of site development on a couple of new verticals I’m working on.

Twitter Hits Scalability Speedbump?

Perhaps it’s a sign of growing pains (good pains!), but a number of twitterers (i guess it’s a nicer term than “twits”) have mentioned that twits are not appearing in their twitter stream…which could be a concern for some, especially as twitters @ other users and direct messages are fast replacing email and IM for a number of the users.

I was a little surprised that some conversations seemed to be ending mid stream, till I went to the individual twitter stream (typically twitter.com/(username) ) and saw the continuation of our conversation there.

So, if that chatty blonde suddenly stops chatting, go over to her twitter page and see if she’s replied.

I’d also be prepared just in case “she” is a gold farmer/credit card collector over in Russia or China too…

As a form of consolation, twitter has posted an update that they’re recovering missing twits and will be inserting them into your twitter stream. If you’re a heavy volume twitter user however, it might be faster to check individual pages before the torrent or updates pushes the re-inserted twits off your archived pages.

Oh yes, Twitter gets my vote for “digital crack” for the more social among us. I think the Type As and the hack-and-slashers will be still hypnotized by Kongregate.