Author Archives: Andrew Wee

About Andrew Wee

My name is Andrew Wee. I'm 32 years old, live in Singapore and am happily married with a 2 month old daughter. I've gone through a list of various occupations including: * journalist (for a business newspaper) * Internet content developer (for one of Asia's largest media group's Singapore Press Holdings) * trainer in entrepreneurship, business building, life skills * photographer/photojournalist * real estate agent * consultant * entrepreneur (I think that's enough for now...more later!) This is a personal space to express my goals, dreams and aspirations.

Friday Podcast: Successful Affiliate Marketing With Billy Kay Knoblach

billykay knoblachB. Knoblach, better known as “BillyKay” is a prominent personality on the affiliate marketing forums like ABestWeb and AffSpot.

As an affiliate marketing veteran, he’s been in the business since 1989 and has learned a lot along the way, mostly through trial and error, to the point of owning his flagship site: The Mail Order Shoppe and several successful niche affiliate sites.

Coupled with a quick wit and ready smile, BillyKay’s one of the friendliest personalities in the industry and a quick business mind to boot (plus some skill at video poker).

So even though we’d bumped into each other at the Affiliate Summit, I’d been looking forward to having a chance with him to discover:

  • How he first got involved in affiliate marketing
  • How he researches and develops unique angles to market his products
  • Incorporating the concept of scarcity and urgency in his affiliate promotions
  • His experience as a merchant and examples of successful affiliates promoting his programs
  • Tips for successful networking and build your affiliate expertise
  • Search engine optimization and keyword strategies
  • And a whole lot more!

Check out the podcast below:

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Note: The Engraved Crystal Shoppe and Custom Signs and Plaques have affiliate programs listed in the ShareASale affiliate network.

Social Marketing In The Nude

Social marketing is a double-edged sword because what can greatly help you, can also greatly hurt you if you don’t respect the medium and the unspoken rules of social behavior. Here’s a couple of tips to brand and market yourself and your business more effectively in the Web 2.0 world.

Fact: You are naked on the internet, especially with social media.

naked

The fact that most social networks are open systems and have low barriers to communication and sharing of information means that everything you do within the social matrix is transparent and wholly obvious.

A couple of days ago, I got a Twitter public message from: Jodi Joseph Asaiag with the message:

@andrewwee for IP resources, tools and discussions visit www.bpcouncil.com – suggestions welcome at editor@bpcouncil.com

Sounds like a pleasant and helpful message.

I took a look at her Continue reading

Friday Podcast: Building A Podcast Network with Sam Harrelson

sam harrelsonReturn visitor and affiliate marketing veteran Sam Harrelson came on the Friday Podcast to share his thought on social media interaction and marketing and the strategies behind his newly launched podcast network, Thinking.fm.

During the course of our conversation, Sam talked about:

  • How he got involved in online marketing and his quest to become a Renaissance man.
  • How he has “given up marketing”
  • Ethics and morals in affiliate marketing
  • What inspires him to podcast
  • The origin and direction of his Thinking.fm podcast network
  • Monetization options for podcast network owners
  • One of his favorite podcasts and why it works effectively

Sam’s one of the deep thinkers in the internet marketing industry and it’s always a pleasure to talk to authority who helps shape the industry.

Checkout the podcast below:

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Et tu, Twitter? – Will New Social Media Render Blogging Obsolete?

With the amount of publicity in old guard mainstream media (late night talk shows, old line newspapers), you’d think that Twitter was the best thing since sliced bread, which leaves some wondering if the death knell has been sounded for bloggers.

Take a look at the signs of the impending apocalypse, once proud A-Lister bloggerati have taken a hiatus, stopped blogging, or are pummelled over the twitterstream into irrelevance. Is blogging, once the circa 2006 golden boy of mainstream media, now it’s whipping boy?

dinosaur

More importantly, is anyone going to read more than the 140 character limit imposed by micro blogging platforms like Twitter?

Are we destined to become a SMS/text nation?

Gee… Continue reading

Why It Pays to be a Twitter Snob

A Twitter snob is someone who has a large gathering of Twitter followers, but yet is too “uppity” to follow many of them back. So is this going to hurt your brand on the micro blogging platform? Not really, and here’s why…

So in recent weeks, there’s been a spate of discussion about “Twitter Snobs” – twitter users who don’t follow many people back. Maybe following 200 people and have 20,000 follow them.

snob

Todd Friesen AKA Oilman was analysing how he could get into SEOMoz’s Rand Fishkin’s twitter cliche. Rand  follows 11 twitter uses and has about 5,200 followers.

Likewise, other bloggers have been Continue reading

Friday Podcast: Affiliate Summit – The Next Step with Missy Ward and Shawn Collins

missy wardAffiliate Summit co-founders Shawn Collins and Missy Ward made a joint appearance on the Friday Podcast, giving insights into behind-the-scenes actions at Affiliate Summit, together with updates on two ongoing projects, Geekcast and FeedFront.

During our conversation, we talked about:

  • The history and growth of the Geekcast podcast network and upcoming plans
  • The expansion and growth of content on Geekcast beyond just affiliate marketing
  • Incentives and admission criteria for would-be Geekcast podcasters
  • Details and the launch of Missy’s new podcast, “The Spew”, soon to debut on Geekcast in late March
  • The addition of video content on Geekcast
  • Shawn’s tips on getting started as a podcaster
  • How to organize and structure a winning podcast
  • The growth of FeedFront magazine
  • The upcoming inclusion of AffStat data in FeedFront
  • Missy’s new involvement with the affiliate program for DIYThemes (publisher of the Thesis WordPress theme)
  • Highlights and details of the upcoming Affiliate Summit East (Aug 9-11, New York City)

shawn collinsCheck out the Friday Podcast below:

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