There’s a constant debate about the “best” way to earn online income, and the simple answer is that there is no optimum path to achieving this goal. But one thing is certain, the deeper the engagement with your visitors, the more you’ll benefit.

Here’s why: The whole system of Internet Marketing profits is based on effort and engagement.

Witness-

Web advertising (text links, banner ads, Adsense) has a back-of-napkin payout of about 1-10% against your time and resorces.

Comparatively, CPA (cost per action) marketing where you’re rewarded on leads taking an action (filling in a form, submitting an email address or zip code) pays about 5% to 30% return on your effort.

Affiliate marketing with payouts on completed transactions gives a payout of 10% to 90% (depending on whether it’s a physical product or digital one).

And the big kahuna is product creation with payouts of 20% to 100%, and you control the highway toll booth so to speak.

The higher payouts are proportional to customer engagement, and your efforts to profile and understand them.

With that equation clearly in mind, why would you Continue reading →