Monthly Archives: July 2007

Wil Reynold’s SEO Strategies To Maximize Revenue and Profit

Affiliate Summit Co-Founder Shawn Collins has been uploading all the presentations from the recent Affiliate Summit East online and one of the standouts is Seer Interactive Wil Reynold’s presentation “SEO Site Critiques” which aims to help you target the right keywords and use SEO best practices.

Wil is founder of Philadelphia-based SEO firm Seer Interactive and he focuses on marketing, SEO and analytics.

affiliate summit east wil reynolds

There’re a number of what I call SEO Snake’s Oil salesmen out there who will claim to help you rank for 1,000 keywords, but Wil has a caveat empor warning for those who might fall prey to these ruses:

wil reynolds

I have been reading of instances in which some dubious SEOs will help you rank for terms like “divorce lawyer outrageous settlement los angeles”. But seriously, what’s the Continue reading

Friday Podcast Episode 12: Where’s Your Internet Marketing Master Plan?

In this episode of the Friday Podcast, I address a perenial question from new Internet Marketers “I’m doing everything right – submitting articles, blogging, but I ain’t made a single dime! What gives?”

The “Stuck Newbie Internet Marketer” syndrome is more common than you might think and I go into some solutions and workthroughs if you find yourself in similar circumstances.

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The podcast notes follow (click the “more” prompt)

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WordZe Keyword Research Tool Product Review

Note: This is a paid product review of the WordZe keyword tool developed by Levi from BoogyBonBon.

In the course of your Internet Marketing efforts, you’ll inevitably need to harvest keywords and keyphrases during your site development.

Developing content featuring these keywords helps you rank for these terms in the major search engines, and will ensure that you’re creating content that visitors will find useful and relevant.

Launched in Nov 2006, Levi’s WordZe tool goes beyond just showing search volume alone, it features a number of associated tools too.

wordze.com

Besides the primary keyword research tool, WordZe also features:

  • A misspelling/typo tool
  • A thesaurus
  • A “WordRanking” tool
  • Historical/keyword charting tools

There are a number of instructional Camtasia videos and new search Continue reading

Affliate Summit East Wrap-Up

Shawn Collins’ and Missy Ward’s Affiliate Summit East has wrapped up in Miami and it has provided some buzz, even from where I’m at halfway around the world.

If you didn’t make it down, Shawn has posted a listing of WebProNews’ video coverage of the event.

Jim Kukral seems to have been holed up in the Blogging Room the entire event and has posted quite a bit of content. Pity I wasn’t down there, else I’d have visited him once or twice (For real this time, Jim…)

He did post this marvel of a pic though:missy ward and stephanie internet girl geek

Missy Ward and Internet Girl Geek Stephanie [Let me emphasize that’s it’s SIMULATED]

Shawn has also blogged about ASE:

5Star Affiliate Linda Buquet has linked to the Affiliate Summit East blog posts. [Incidentally I won 5Star’s “Blog Buzz” prize a week back. Thanks Linda!].

Shoemoney has posted his reflections on Affiliate Summit East and has a number of interesting photos in his photo gallery.

Super Affiliate Zac Johnson, who spoke at ASE, has posted Continue reading

Forum Expert Launches Forum Secrets Revealed Guide

If you’ve recently invested in a copy of the recent CMS Infusion software or are planning to setup a membership site, or build a social networking/community site, you’d want to take a close at a forum product launched today by forum expert Ryan Chua.

When I was setting up my first forum, I approached fellow Internet Marketer Ryan Chua. Ryan’s one of the founders of BMW-Sg.com, one of the most profitable automotive-focused forums on the net.

ryan chuaHe helped set up my vBulletin-based forum and configured plugins to optimize its traffic visibility. Along the way, he’s also helped a number of other established Internet Marketers develop their forum and community strategies.

If you’ve plans to add a community elements to your site, you might want to check out the free installment of the forum guide that Ryan has released.

The 80-page forum guide gives you a breakdown of forum setup, factors in your planning process and compares various forum solutions. You likely already have this in your hosting account from the likes of Bluehost, but from what I’ve seen, the documentation thus far tends to be very technical or sketchy. Ryan’s guide brings it down a notch so it’s more easily accessible.

Here’s an extract from Ryan’s Forum Secrets Revealed contents page:

forum secrets revealed

forum secrets revealed

If you’ve been experimenting with building your community or have hit a brick wall in your efforts, you might like to head down and get a copy now.

Building A Niche Community To Better Monetize Your Affiliate Marketing Efforts

Most PPC Marketers would probably send traffic direct to the Affiliate Marketing/CPA (cost per acquistion/action) offers landing page. But here’s an idea, build a niche community, like the folks at newly launched Boomj.com are doing.

You might’ve received a notification about the site targeting Baby Boomers and “Generation Joneses” last week.

boomj

It appears to be a fairly “mass” campaign, rather than a targeted one because I’m clearly a “Gen Xer” (born between 1965-79).

Although guys like Shoemoney, PepperJam’s Kris Jones, Gauher Chaudhry and Amit Mehta do really well with PPC traffic to CPA offers, I’m thinking that building a dedicated niche community helps you get better leverage out of your lead generation efforts.

With Gauher’s background in information marketing, I’m sure he’s one of the frontrunners in putting this process into action.

This requires a paradigm shift, from going beyond just a product-based focus to Continue reading