Tag Archives: friday podcast

Friday Podcast: ShareResults Founder And CEO Nicky Senyard

1 Reply

This was one of the most enjoyable interviews I’ve conducted in the Friday Podcast series.

Nicky Senyard, originally from Australia, is an affiliate marketing veteran, having founded two affiliate networks – the ShareResults affiliate network and Income Access focused on online gaming.

I’ve known Income Access affiliate manager Jamie Fortunaso from the forums for close to 2 years and his professionalism has always been apparent. It’s no wonder that Nicky has created one of the most personable and enjoyable networks to work with.

nicky senyardjamie fortunasole ngyuen

(Left-to-right: ShareResults/Income Access founder and CEO Nicky Senyard, Income Access affiliate manager Jamie Fortunaso, ShareResults affiliate manager Le Michelle Ngyuen)

During our discussion we covered a gamut of topics including:

  • Business considerations when merchants add affiliate marketing to their sales/distribution channels
  • How the affiliate-to-network and merchant-to-network relationships can be enhanced
  • Geographic growth of affiliate marketing opportunities across North America/Canada, Europe and Asia

Merchants and affiliates will get some great content out of this session.

Check out the Friday Podcast:

[display_podcast]

-> ShareResults affiliate network

-> Income Access online gaming network

Friday Podcast: Profitable Social Marketing

Leave a reply

Marketing on the social networks like Facebook, MySpace,  can be difficult to monetize if your marketing efforts aren’t focused.

In this podcast, I covered 3 principles that will help you better plan and generate income from your social marketing campaigns.

The principles are:

  • Pre-qualification
  • Building a sales funnel
  • Following up with your leads, especially using non-traditional communication channels

Check out the Friday Podcast:

[display_podcast]

Friday Podcast: Web Design That Increases Conversions With Ryan Jackson

2 Replies

ryan jacksonOne of my resources that I’ve mainly been keeping to myself over the past 2 years is a talent web designer who lives in a small (population 10,000) Australian town of Maryborough.

Ryan Jackson AKA DesignGuruRyan, developed the template for this blog and designed and created almost all my product and affiliate sites too. (I take credit for the ugly ones…)

Besides my sites, Ryan’s also been involved with the site design for Mike Filsaime’s 7FigureSecrets and Chris McNeeney’s DayJobKiller product websites.

During our discussion, we talked about:

  • Offline design vs online web design
  • Incorporating direct response marketing elements into your web design
  • The rise of “Web 2.0” design elements in websites (and how to incoporate them)
  • Bootstrapping design resources for marketers on a budget

You can find out more about Ryan at:

The resources he mentioned during the call:

Check out the Friday Podcast below:

[display_podcast]

Friday Podcast: Affiliate Marketing and Affiliate OPM Tips With Loxly

4 Replies

loxly AKA Deborah Carney by BillyKayWhen I first started reading Haiko De Poel’s ABestWeb affiliate marketing forum, one of the things that mystified me was this lady who said she was going around giving people Loxly hugs at Affiliate Summit.

It’s no surprise that Deborah Carney AKA Loxly has built up significant goodwill through her journey as an affiliate, affiliate manager and currently, affiliate outsourced program manager (OPM).

Loxly is one of my secret resources and I find myself consulting her on business building and marketing strategies. The fact that she posts prodigiously on ABW and is available nearly 24-7 on Skype says a lot about her commitment and work ethic to the affiliate industry.

Besides catching her session at the recent Affiliate Summit West 08 in Vegas at the ABW panel discussion, you can also tune into the latest edition of the Friday Podcast where we discussed:

  • Affiliate strategies for new affiliates
  • How and when merchants should evaluate and engage outsourced (affiliate) program managers
  • The content management system of choice for affiliates

Liberally sprinkled with Loxly wisdom.

Be sure to also check out:

Check out the Friday Podcast or download it for listening later:

[display_podcast]

Friday Podcast: Affiliate Management with Carolyn Tang

2 Replies

carolyn tangI invited affiliate network ShareASale Director of Client Services, Carolyn Tang, on the Friday Podcast this week to get her thoughts on:

  • How merchants can use affiliate marketing as a sales channel for their products and services
  • How to conduct due diligence when deciding whether to set up and operate their affiliate program or list it on an affiliate network
  • How merchants can enhance their “affiliate relationship management” skills
  • ShareASale’s “best practises” initiatives (possibly for merchants and affiliates – something I’m looking forward to checking out).

Check out: ShareASale

Access the podcast below:

[display_podcast]

    Friday Podcast: Email Marketing With Jason Henderson

    2 Replies

    jason henderson

    I had email marketing and Miva cart SEO optimization specialist Jason Henderson AKA Big Jason from BigMarketingOnline on the line this week.

    Despite the intrusion of a couple of phone calls, we discussed issues like:

    • Text-based vs HTML emails
    • How to increase list responsiveness
    • Resources for building up your foundation in direct marketing

    As well as Jason’s previous career as a pro basketball player (he’s only 6’11″…) and position as one of the Ask.com guides.

    Jason is in the running for Thor Schrock’s Top Affiliate Challenge and you can check out his vote page.

    He’s also giving out bonuses at his vote page.

    If you’re keen to increase your sales and profits by adding or enhancing your email marketing efforts, be sure to check out Jason’s Better Email Deliverability product.

    The Friday Podcast can be accessed below:

    [display_podcast]