Today marks the inaural episode of the Friday Podcast.
Enjoy the broadcast and for those who like the notes, they’re located below:
Podcast Session Notes:
It is a way of distributing audio content over the Internet.
Content is usually hosted on websites and blogs.
Podcasting – personalizes the user experience.
A major advantage over text-based blogging: podcasting conveys intangible qualities:
Readers typically better able to get a glimpse of the blogger or website owner’s personality.
You get a sense of how does the person sounds…and make inferences about their personality, education, intelligence.
These snap decisions may or may not be correct, nonetheless, first impressions do count.
It’s generally said that (more…)
Here’s a roundup of insightful posts:
Shoemoney put out a tasty post and buzzed industry contacts with the hypothetical “Would you hire Matt Cutts? If you had to come up with a dollar figure to offer him what would it be? What would his job title and job description be?”
A number of informative and insightful responses from the likes of Kris Jones (CEO PepperJamSearch), Patrick Gavin (CEO Text Link Ads), Greg Hartnett (Best Of The Web), Christine Kim, Rand Fishkin (Owner SEOMOZ), Jason Calacanis (Former CEO Weblogs INC & AOL Exec), Neil Patel – CEO ACS Web Consulting, Danny Sullivan, Aaron Wall – SEOBook
Here’s the link: Would You Hire Matt Cutts?
Robyn Tippins looks at the backlash from the bloggers perspective from the proposed acquistion of Performancing’s assets by PayPerPost (as mentioned earlier PerPerPost Acquires Performancing Assets). The PPP and Performancing deal nixed? Good thing or bad thing?
Here’s the link: Pay Per Post and Performancing Deal Nixed
Has Click Fraud been blown out of proportion? Jon F gives his perspective and gives his fix to the solution. The fact that he filed his post under “Industry Bullshit” will give an indication of his straight up, in your face perspective on the issue. (I’m looking forward to checking out his session together with Shoemoney at Affiliate Summit West)
Here’s the link: Click Fraud – The Overrated Internet Killer
Social Marketer Michelle MacPhearson is back. Having given birth to a beautiful son, Colum, expect more social traffic tips from Michelle this year. I learned quite a bit from her about social traffic generation last year and will be expecting more good things from her this year.
Here’s the link: 1 Day Old