Tag Archives: affiliate marketing

Friday Podcast: Affiliate Summit – The Next Step with Missy Ward and Shawn Collins

missy wardAffiliate Summit co-founders Shawn Collins and Missy Ward made a joint appearance on the Friday Podcast, giving insights into behind-the-scenes actions at Affiliate Summit, together with updates on two ongoing projects, Geekcast and FeedFront.

During our conversation, we talked about:

  • The history and growth of the Geekcast podcast network and upcoming plans
  • The expansion and growth of content on Geekcast beyond just affiliate marketing
  • Incentives and admission criteria for would-be Geekcast podcasters
  • Details and the launch of Missy’s new podcast, “The Spew”, soon to debut on Geekcast in late March
  • The addition of video content on Geekcast
  • Shawn’s tips on getting started as a podcaster
  • How to organize and structure a winning podcast
  • The growth of FeedFront magazine
  • The upcoming inclusion of AffStat data in FeedFront
  • Missy’s new involvement with the affiliate program for DIYThemes (publisher of the Thesis WordPress theme)
  • Highlights and details of the upcoming Affiliate Summit East (Aug 9-11, New York City)

shawn collinsCheck out the Friday Podcast below:

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Links:

Friday Podcast: Sports Affiliate Marketing With Jason Rubacky

jason rubackyHave you looked at the lucractive world of affiliate marketing for sport franchises and sport-related marketing? Football Fanatics affiliate manager Jason Rubacky came on the Friday Podcast to talk about the wide range of products available under his company’s banner and tips and techniques to successfully promote these items.

During the Friday Podcast, we touched on:

  • Jason’s experience as an affiliate and affiliate manager
  • How Football Fanatics got started and it’s position as a leader in the sport affiliate marketing field
  • Information on the Football Fanatics affiliate program and it’s listing on Commission Junction, ShareASale and it’s in-house program
  • Upcoming enhancements to it’s partner manager (affiliate) interface
  • In addition to football, you can also promote hockey, surfing, NASCAR and MMA (mixed martial arts) products
  • How to effectively generate traffic for your sports affiliate site
  • Pro teams vs College teams: which drive more traffic, and importantly, have greater profit potential

We covered quite a bit of ground during the interview, check out the podcast below:

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Links:

Jason Rubacky on twitter

Football Fanatics

Surf Fanatics

Jason’s blog

Affiliate Summit West 2009 In Pics and Words (Part 3)

If you missed it, here are “Affiliate Summit West 2009 in Pics and Words” – Part 1 and Part 2.

Meeting people in person at tradeshows and seminars and more importantly, talking to them face-to-face has yielded some of the greatest dividends in getting ideas to grow my business, find partners to work on projects and connect with others.

Here’re more folks:

billy kay knoblach

Yes his name really is B Knoblach AKA BillyKay.

Besides his successful Mail Order Shoppe, BK is friendly and always has a smile on his face.

BK’s twitter account.

deb carney loxly

Deb Carney AKA Loxly always gives highly welcome Loxly hugs.

Besides being the boss at outsourced program manager TeamLoxly, actively running Loxly Gallery and producing a number of new podcast at Continue reading

Is PPC Classroom 2.0 Really Free? What’s The Catch?

PPC Classroom 2.0, a program which incorporates pay-per-click training and affiliate marketing training, launched a couple of hours ago with a reported 13.6% conversion rate for the first 2,500 orders being processed. Over a period of 3 hours, 3,000 orders have been processed.

Not surprising given that the course’ creator’s Amit Mehta and Anik Singal have used the business model similar to “free trial” offers you see listed in the CPA networks.

If you’re ordering from the US, you get the course free and pay a $6.97 shipping and handling charge. If you’re overseas/international, you pay $9.97 for the s/h charges.

Is it’s really free?

Besides the 9 module PPC affiliate training course, a DVD training disc and other materials, you’ll also have access to website templates and a free ticket to the PPC Classroom Live workshop (I was there for the first one in Las Vegas and the speakers and material was excellent).

So yes, you will be getting all this stuff for essentially free (the shipping and handling charge pre-qualifies the lead quality).

But What’s The Catch?

If you look at the fine print, you’ll see that you get access to the “PPC Inner Circle” where you’ll get additional access to training at $97/month. You get the first month free with your PPC Classroom purchase.

So what I believe is that Amit and Anik will do their best to overdeliver on the content and help you get results to motivate you to stay in the program.

If you consciously apply the techniques from the course, I’m sure your profits will exceed the $1,200 per year you’ll be paying for the PPC Inner Circle access.

Will I make $10,000 a month after going through the training?

There’re a number of income claims on the sales page about folks making $5,000 a month, $20,000 a month (even $1,000 a day from my friend Josh Wexelbaum, owner of the Scrappy Business blog).

While you can achieve that, given that PPC essentially allows you to buy unlimited web traffic, you will need to work at it, likely putting in quite a bit of time to test, analyze and optimize your campaigns.

What you’re seeing on the sales page is what the top 1% of students are doing in the course. Use that as motivation to spur yourself to take results.

What will help is that Amit is very open in sharing the techniques, tools and strategies he uses in his own business, and being able to replicate a fraction of what he’s achieved will move most affiliates to the next level in their income level.

The major takeaway is to take massive action, in order to get massive results.

If you’re looking for strategies to scale your affiliate business and bring your business to the next level, be sure to check out PPC Classroom 2.0.

Friday Podcast: Strategies For Scaling Your Affiliate Business With Miles Baker

miles bakerVeteran marketer Miles Baker gave an insider look at how he’s grown his affiliate business through the process of automation and outsourcing elements of his affiliate marketing business.

Having been on the Friday Podcast series before, you can check out his first podcast interview.

With his experience as an affiliate and affiliate manager, Miles has insights into the affiliate industry which has helped him develop a set of strategies to “work less and earn more”.

In this Friday Podcast, Miles spoke about:

  • How to grow your business
  • How to focus on what’s important and high value within your organization
  • Budgeting how much to spend on scaling your business
  • How to train your employees and outsourcers efficiently
  • What criteria and considerations to factor in as you’re scaling your business

Check out the podcast below:

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Links:

Friday Podcast: Personal Producitivty And Business Growth Strategies With Lisa Riolo

I’d been talking briefly with industry veteran Lisa Riolo at some of the affiliate events over the past year and inviting her on the Friday Podcast was the first opportunity I’d been able to speak with her at some length.

lisa rioloLisa’s one of the best resources in the affiliate industry, having a blend of brick-and-mortar business operations experience, together with her stints in the online world. Lisa previous experience includes a senior vice president of business development role at Commission Junction and managerial roles at Peet’s Coffee & Tea and Bank of America.

During our call, we discussed:

  • How she got involved in the world of affiliate marketing
  • The growth of CJ’s account development team from a headcount of 4 initially to its exponential growth phase involving hundreds of people
  • Her focus on accountability and being able to quantitatively measure results in order to grow a business rapidly
  • Her milestone projects in internet marketing, including stints with Eben Pagan
  • Her system for getting things done and enhancing your personal productivity
  • How to balance growing your business with a healthy work-life balance
  • Defining value as growth factor for your business and how to deliver it to customers

Business owners and successful affiliates will get several actionable takeaways from this session.

Check out the podcast below:

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And the resources: