It’s a late post today as yesterday was a long day.
But Internet Money Secrets was well worth attending.
First up was Joel Comm, who came in live via video link from Oklahoma.
I like Joel’s approach to creating content.
He strives to create original content, rather than scraped content.
Among the sources he uses:
- Writing it yourself
- Outsourcing it
- Having site visitors create it (blog comments, forums)
- Using public domain works
- RSS Feeds
- Teleseminars and other audio
- Repurposed material (reusing your old stuff)
Pretty interesting, especially for those of us who’re constantly striving to create original content for our blogs and webposts.
Incidentally, if you didn’t already know, the best performing adsenseunits are the:
- Large rectangle (336×280)
- Leaderboard (728×90)
And if you didn’t already know, the best color combination to use for your adsense blocks are:
- borderless ads (color code #ffffff)
- blue links (#0000ff)
- black descriptions (#000000)
- gray URLs (#666666)
This combination makes for the most readable ad format.
Wow, I just gave out the essense of his seminar.
Well, not quite, because he gave away some other strategies too, about why people fail at adsense and his winning formula.
We had an interesting presentation from the Master Copywriter.