Tag Archives: Internet Marketing

Friday Podcast: Got Video? Get With Jim Kukral

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jim kukralI first communicated with Jim Kukral when I saw he was presenting a session on bloggers as the next wave of super affiliates during Affiliate Summit West 2007. Since then we’ve been talking over email, and he’s probably one of the few geekcasters who remembers I’m from Singapore (I’m not from Thailand, Sam….geeze!).

Aside from his experience at Kowabunga, and as one of the co-founders of ReveNews (with Wayne Porter) and having launched BlogKits, Scratchback and the now (infamous?) TwitterMeThis, Jim has just launched the Online Video Toolkit this week – a series of video tutorials on setting up to create video content.

Besides talking about the launch of OVT, we also discussed a number of video marketing strategies and its future prospect for online marketers.

Check out this week’s edition of the Friday Podcast

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Online Video Toolkit

Is It Better To Be An Affiliate Marketer, Work In An Affiliate Network Or Be A Merchant?

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There’s a pretty active discussion on Jeremy Palmer’s Quit Your Day Job forums about whether its better to be an affiliate or a merchant. (I’m paraphrasing the intent somewhat).

I’d expand it to encompass taking on a network role in the merchant-affiliate equation too.

I don’t think any of the roles are necessarily “better”, because all the parts help to complete the system.

Trying to come to the conclusion that one is “better” than the other is like saying a car engine is more important than the tires. In that case, take off one of the tires and try driving off.

I’ve had the opportunity to take up roles in all 3 positions, and its been an educational experience.

I identify with the points several of the affiliates raised about not having to deal with customers, refunds, frustration, etc. At the same time too, once you have several products development cycles and product launches under your belt, and you create systems to deal with not only problems, but solutions at enhancing your business competitiveness, you bring your business to a new level.

I personally like being in the product owner/merchant role, because Continue reading →

Friday Podcast: Who Is Scott Jangro?

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Scott JangroAside from being one of the most respected figures in the affiliate marketing industry, Scott Jangro is a guy who’s making waves with a number of his projects over at MechMedia.

I got an insight into how he’s structured one of his web properties, CostumZee, said by top affiliate Jeremy Palmer to be the largest affiliate for costumes online.

But more importantly, the biggest takeaway is understanding how Scott thinks and how he conceptualizes and executes a project. I like his system because I have a similar approach to running my internet business too – it’s everything to do with being around a year, and even 10 years from now.

Check out the Friday Podcast:

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Scott Jangro resources:

Affiliate Marketing Tips From 2 Industry Veterans

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I have to thank Jeremy Palmer for helping introduce a new routine for me this week.

Because of the BlackInkProject, I’d been waking at 5am (later rolled back to 545am) to make it for his live affiliate training (3pm PDT is 6am in Singapore…)

If you’re already an affiliate marketing veteran, what you’ll take away from Jeremy’s lessons is not what he says on the surface, but also “what lies beneath”. Look beyond the surface and you’ll get an insight into how he strategizes his system, develops a process and applies that process with ruthless efficiency when approaching a new niche.

So if you’re on the forums asking “I want to start a shoe blog, I hear they make good money. How do I start?” you’re probably barking down the wrong track.

Instead, take a moment to map out your goals/outcomes, develop a plan of action and be prepared to change course along the way.

As someone who made it to the sophomore year as an EE/CS (electrical engineers, computer science) major before dropping out and making a minor switch to creative writing and psychology, I’d like to think that one thing I’ve carried over from my 2 years of engineering is a systems-based approach to building a business.

Which totally echoes what Scott Jangro mentioned during the recording of our Friday Podcast session.

If you haven’t read between the lines in the affiliate and internet marketing blogs out there, and go beyond the “make quick cash” ebooks you see being flouted and touted and pimped all over the place, you’ll see a trend towards building a business online. And it’s no “big shock” or suprise either.

If you look back historically at the first salesmen selling snake oil and other miracle cures, they were soon supplanted by guys who were the real deal.

Do you think the online world is going to play by different laws?

So just like the dotcom crash of 2000 wiped out the guys who had Continue reading →

$25,000 Worth Of Prizes In Earner’s Forum – Webmaster-Talk Merger Contest

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In case you’re wondering, I believe this contest is open to international participants.

In the last contest, Lee organized, I won an iPod Touch, $250 from CPA Network NeverBlueAds, and a bunch of other prizes in Lee Dodd’s last Earner’s Forum contest.

About a month ago, it was announced that Webmaster Talk and Earner’s Forum were merging, forming one of the largest webmaster forums (as of today, it has 57,000 registered members).

There’re a number of cool features like the publication of your blog’s RSS feed (similar to what forums like DigitalPoint currently offer) as well as Ad Revenue share (through Google AdSense).

I think everyone will be most interested in the prizes…

forum contest

They include:

  • A beautiful new Macbook Air laptop from ClickBooth valued at $1,800
  • A Copy of Interspire Shopping Cart (Professional Edition) valued at $995
  • $500 cash in a Max Bounty affiliate network account
  • Another $500 in the form of a Text Link Ads gift certificate
  • Another Apple product, the iPod Touch from Rocket Profit
  • Another $250 cash in a Pepperjam Network account
  • Custom T-shirts printed for your headline website from Ndesigns. 24 Custom Printed Shirts (color T’s, 3-4 color printing, one-sided).
  • The hottest new camera for blogging, The Flip, is provided by Advaliant
  • Speaking of blogs, the MOST AMAZING paid theme ever is now yours from Revolution Theme and it isn’t just one, but the complete multi-pack!
  • To help you relax that hard working brain of yours, we close the package out with a Nintendo DS Lite from RevResponse!
  • 3 Free months of Aaron Wall’s SEO Training can only be good for business!

Contest winners are determined by Continue reading →

Friday Podcast: Outsourcing Strategies With Agents Of Value’s Danny Sullivan

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danny sullivanLeverage is the biggest kept secret for any successful internet marketers out there, and besides automating your business via autoresponders, databases and 1-to-many marketing strategies, you can also take a look at the human capital element (more commonly known as outsourcing or it’s industry name BPO (business processing outsourcing).

I scored a coup by inviting Danny Sullivan, founder of Agents of Value, on the Friday Podcast to discuss some of the strategies, as well as shortcuts on how you can use outsourcing to grow your business and expand sales and profits.

[Note: AoV’s Danny Sullivan is not to be confused with SEO’s Danny Sullivan]

In the works are some training and development resources if you’re new to the outsourcing game, or if you’d like to bring the results from your outsourcing efforts to the next level.

You can get in touch with Agents of Value (AoV) via:

I’ve used them since last year and besides helping to grow my sales, it’s freed up quite a bit of time too.

Check out the Friday Podcast:

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