For most marketers out there, autoresponder services like Aweber are a blackbox…most people will have a vague notion that email autoresponders are accessed via your web browser, you get some HTML code and place an opt-in form on your website or blog, people submit their name and email address, it appears in the autoresponder database, and you send them email, and sales comes flooding in…simple right?
Oh and they help negotiate with ISPs to ensure your email is delivered, and rotate IPs on their email servers, so it doesn’t get tagged as a “bad” IP.
Actually there’s much more than that, and Aweber’s education marketing manager Justin Premick gave an insiders view of the inner workings of Aweber.
More importantly, we discussed:
The relationship marketing principles involved in maintaining a successful email marketing list
Companies which are already successfully using email in their marketing efforts
Resources to help you bring your email campaigns to the next level
Tips for affiliate marketers incorporating email into their existing PPC and SEO campaigns
And we also unearthed a tip which could help you massively increase your results from promoting CPA affiliate offers…
This past Wednesday I joined a number of Facebook Application developers and sponsors on a “Marketing and Monetization of Facebook Applications: Hype or Goldmine?” at the second Singapore Facebook Developers Garage organized by the Entrepreneur 27 Singapore and Singapore PHP users group.
The panelists included:
Bernard Leong (Thymos Capital partner, and session moderator)
Leonard Lin (TYLER Projects managing partner – developer of Facebook application BattleStations!)
Kien Lee (Senatus founder – an investment holding company which owns more than 100 Facebook applications)
In this edition I had a chance to chat with Jason Bailey (right), who’s recently launched his Facebook Application $uperRewards, and he’s also one of the management team at CPA network Millnic Media.
Jason’s previously been very actively marketing on the MySpace social network and has recently focused his attention to the Facebook social network.
Hear his thoughts on how Facebook squares off against MySpace, which are the other social networks you should take note of (and generate income from).
This is part one of a 90 minute interview I conducted with Jason recently.
If you’re already in the social marketing game, this is a session you need to listen to…