Longevity is the name of the game if you want to be in business on the internet for the long term. With that, scraped content affiliate sites, blogs republishing RSS feeds verbatim, mashups recycling content from Wikipedia, can expect short term traffic, but seriously, who is going to go back to one of these sites?
It’s important to look at long-term strategies to get your business on a solid foundation. That is, if you don’t want to find yourself scrambling from one rock to another, as your “empire” sinks into the sand.
Let’s look at some ways to build up personal credibility, especially in the vastness of cyberspace, where a billion websites are calling out for attention.
Here are some essentials that every website should possess:
Background and Biographical information
At the least, you need an “About” or “About Me”, “About Us” or “About Andrew” / “About (insert your name)”. And having text like “This is an example of a WordPress Page” doesn’t count either.
People want to read and possibly do business with people they know. And “knowing” goes beyond a run-of-the-mill “XYZ Inc is a leading Fortune 500, Inc Hot 100 Tech Startup”.
Pfft. These awards carry some weight, but if you take a second to think about some of the leading tech companies like Dell, Apple, Microsoft, the names Bill Gates, Michael Dell, Steve Jobs come to mind. Personalization if not just a “strategy”, it should be the cornerstone of your success if you want to succeed online.
Going beyond a mention of yourself the person, going a little deeper to (more…)
A couple of hours ago, Super Affiliate Ros Gardner and Anik Singal launch Blog Classroom.
If you’re a new or experienced blogger, and you’ve seen the pre-launch publicity and watched the set up videos, you might be wondering “So what? I know how to use Fantastico and do a 1-click install of WordPress”
As a blogger who’s been posting regularly since July 2006, I’ve found that know most of the info regarding how to set up your blog, how to optimize it for search engine indexing and SEO…BUT the content that I’m looking forward to checking out is where Ros and Anik will be giving your their take on how THEY generate traffic and monetize their blogs.
If there’s one thing I’ve learned from participating in a number of closed-door masterminds, it’s that often just ONE strategy or tip could be responsible for doubling or tripling your results in your business. It’s not just any old tip either, but hearing from someone who’s experienced and has done it before (they’ve done it multiple times in most cases), can help unlock the bottleneck you’re facing in your business.
So yes, I’ll say that if you have ONE takeaway from any book, course or program that helps you bring your business to the next level, it will have been worth it.
The other advantage of a program that has a webinar component (Blog Classroom has 4 webinars scheduled) is that you get to ask your burning questions during the question-and-answer component (it might be a live Q&A session or via emails).
Here is a predictor of success – you can either wait for the presenter to give their presentation and ask a question based on their content. OR you could find out the topic ahead of time, do your OWN research, maybe even do some testing BEFORE the call, and get specific advice on how to enhance your efforts.
That’s the difference between waiting for something to happen and MAKING THINGS HAPPEN. Which camp do you want to be in?
My buddy, Amit Mehta and I have spend the last 2 weeks brainstorming on how we can add value to the Blog Classroom course, and we’ve come up with a booster “4 part Advanced Blogging Strategies Webinar Series”
Here is what we will be offering:
Little Known & Unorthodox Techniques to Quickly & Easily Explode Your Blog Traffic
How to Create a Fanatical Reader Base that will come Back to your Blog Again and Again, and Tell Other People about Your Blog.
Why Most Bloggers Fail and How to Avoid Falling in This Trap
How to Leverage Your Blog for Massive Profits & Not Just People Clicking on Adsense Ads
You’ll be getting the technical skills on the nuts-and-bolts of blogger from Blog Classroom, we’ll be equipping you with the inner game/mindset skills as well as some of our own techniques to bring your blogging to the next level.
If you want traffic AND increase your blog income, you MUST make sure you are in the Advanced Blogging Strategies Webinar series.
To qualify to receive this bonus (limited to the first 30), you will need to sign up through this:
I first got to know Ros Gardner through her book, the Super Affiliate Handbook, when I got started a couple of years ago.
So it was refreshing to hear her presentation at PPC Classroom Live! in Vegas last December where she talked about her network of sites, including her first foray into internet marketing, dating site Sage-Hearts.com.
[Incidentally, I was listening to a recording of the late Corey Rudl's talk at Yanik Silver's 30th Birthday Bash celebration about 5 years ago, where he was talking about Ros earning between $30,000 and $50,000 a month back then (which would've been about 2003!)]
If you didn’t make it to PPC Classroom Live! you would’ve missed out on the fact that most of her traffic is generated organically and free and her affiliate margins are pretty high.
What’s her secret? She primarily uses blogs as her online platform of choice, plus techniques – often overlooked by pure play SEO and PPC marketers – like email marketing and other social marketing techniques of choice.
Whether it’s her Net Profits Today, Sage Hearts or another site from her network, I’ve noticed that she’s primarily using WordPress.
It’s a good step that Anik Singal and Ros are launching the 2.0 version of Blog Classroom, so you can also check out how wordpress significantly reduces the learning curve to building your online presence (especially if you’re technicially-deficient like me.).
Anik and Ros have put up a number of tutorial videos up, and you can check them out.
PS: My buddy, Amit Mehta and I will be conducting a series of training session to incorporate branding and monetization into your blogging efforts.
Note: must sign up via either of our blogs to qualify for the bonus.
Whether you’re focus on a pay per sale (like Clickbank) or pay per lead affiliate campaign (like Azoogle), the system is pretty much the same.
And if you’re using a system (with formalized processes), you’re much more likely to succeed.
Every campaign will be different and things may not go the way you’ve planned, even if you’ve adopted the best practises from an affiliate marketing system, whether it’s from a super affiliate like Ewen Chia or Ros Gardner or a system like Affiliate Project X.
Nothing quite beats having hands-on experience though because real world experience is the ‘bridge’ between what you read about, and the actual affiliate commissions you will earn.