Author Archives: Andrew Wee

About Andrew Wee

My name is Andrew Wee. I'm 32 years old, live in Singapore and am happily married with a 2 month old daughter. I've gone through a list of various occupations including: * journalist (for a business newspaper) * Internet content developer (for one of Asia's largest media group's Singapore Press Holdings) * trainer in entrepreneurship, business building, life skills * photographer/photojournalist * real estate agent * consultant * entrepreneur (I think that's enough for now...more later!) This is a personal space to express my goals, dreams and aspirations.

Are Infoproduct Marketers Selling Their Souls In Major Affiliate Promotions?

If you’ve been watching the info product space, you’ll know that John Reese is launching a new version of his Traffic Secrets course on Jul 15th.

So every info product “guru” has been mailing their list for the last couple of weeks, trying to warm them up and maximize sales conversions on launch day.

greed

In common with other high profile info product launches, this typically results in a bonus offering frenzy, where short-sighted list owners will offer the farm (including the kitchen sink and their next born) in exchange for a product purchase through their affiliate link.

Just for the record, I’m referring to the affiliate promotions, not the core product.

It can get a little ridiculous when someone is offering you $1,000 or $10,000 or even $25,000 worth of “bonuses” for purchasing a $397 or $997 product.

Granted many of these bonus products may be virtual or digital in nature with zero stocking and zero duplication costs, but I think doing a hype-y promotion of this nature takes its toll – and it will extract a higher price than the 50% or 75% commission you might earn – it will affect your reputation.

If nothing else, this is pretty incestuous and unhealthy.

If you’re in the internet marketing or business opportunity niche for the long term, your reputation will Continue reading

Yahoo! MyBlogLog Service Updates – Worth The Wait?

Yahoo! MyBlogLog has included a couple of updates since the last time I took a close look at the service.

For one, sorting through “followers” and considering reciprocal “friend adding” is easier because you can filter through the list of friends in a pretty speedy fashion (especially if you have a hundred or more pending followers).

mybloglog pending

A number of weeks ago, MyBlogLog community manager Miss Tilly mentioned the introducing of a Connector widget.

It looks like Continue reading

Friday Podcast: Profitable Social Marketing

Marketing on the social networks like Facebook, MySpace,  can be difficult to monetize if your marketing efforts aren’t focused.

In this podcast, I covered 3 principles that will help you better plan and generate income from your social marketing campaigns.

The principles are:

  • Pre-qualification
  • Building a sales funnel
  • Following up with your leads, especially using non-traditional communication channels

Check out the Friday Podcast:

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Google Sheds Light on Factors influencing Search Engine Rankings

Google search engine ranking team Google Fellow Amit Singhal published a blog post “Introduction to Google Ranking” at the official Google blog.

While not going into the specific nuts-and-bolts factors influencing SERPs (or search engine results pages), Amit outlined a number of broad principles to keep in mind when optimizing your web pages.

Principle 1: “Best locally relevant results served globally”

As I’ve earlier noted, your geographic location, specifically your IP number can determine the search results returned.

Amit’s assurance that they operate on the “no query left behind” principle, meaning every user query gets the most relevant results, is yet another assertion that the “user experience” more so than the affiliate marketer, SEO or even adwords advertiser’s interest is given priority.

google ranking factors

If you’ve been following developments (and educated guesses) in the SEO field, you’ll know that meta criteria like “time on site” and other deeper level criteria from Google Analytics (and no doubt, Google own deeper level analytics, and possibly algorithms derived from basic analytics) are being incorporated into these ranking factors.

I applaud the SEOs who’re on the leading edge in following and sometimes trying to step ahead of Google to rank higher in the SERPs. For the average internet marketer, developing a long term sustainable business model and providing original, quality, link worthy content is probably the best route for now.

Principle 2: Keep It Simple

What’s simple to a UC Berkeley or Carnegie Mellon comp sci major might Continue reading

Expand Your Mind And Expand Your Wallet By Reading These…

In between working on the impending launch of my new product SecretBlogWeapon, I’ve taken some time out to re-engineer and optimize my business.

I’ve the fortune to be a member of a business-focused mastermind from whom I’ve got great advice, and have a number of established marketers on my skype list that I can consult regularly.

I’m not one to stand still, however, and have also enrolled the help of some of the greatest business minds to give me some advice in the next step of my internet marketing journey.

How To Get RichDonald Trump “How To Get Rich”

Property magnate and business owner Donald Trump has been a great help.

I haven’t had the chance to talk to “The Donald” on the phone yet, but I have been reading his bestseller “How To Get Rich“.

It’s not so much a “How to Get Rich” book, but it does give you insight into how Donald Trump runs his business, his business strategies, negotiation techniques, views on beautiful women and how some of his seminal projects, including his golf resorts and business operating procedures are decided.

For fans of the Apprentice, there’s great insight into how Mark Burnett and The Donald came together to work on the project.

And if you think you have a busy day, you also get a rundown of one of Donald’s typical days. It might leave you feeling like an underachiever, even if you are already a Type-A personality.

As soon as I make my way through this volume, I’m planning to check out the other 10 bestsellers he’s penned.

gene simmonsGene Simmons “Sex Money Kiss”

The “Demon” in rock band Kiss might seem a strange choice for a business biography. But look beneath the makeup and you’ll discover an astute businessman.

Going back to his childhood entrepreneurial pursuits, you’ll discover that Gene has had a hand in starting up profitable businesses since his early childhood days.

His prime motivation for becoming a rock star (getting lots of hot women and making lots of money) are a living example of how passion and income generation can be combined successfully.

My interest was piqued about Gene after reading rave reviews about his presentation at Dan Kennedy’s SuperConference a couple of months ago.

I’m going through Sex Money Kiss now and Gene candidly shares his philosophies (and suggested action plans) on making money, relationships with women and ideas for kickstarting your business.

Both these books have been helpful and given me new ideas to implement in my business not only because I have picked up new techniques and strategies to apply, but also because the books penned by Gene himself and with the assistance of a copyeditor in the case of Trump shift my thinking a couple of notches upwards in terms of what’s possible.

This “brain food” might just be the spark to set you off to a higher level in your business and personal life.

Check them out:
* How To Get Rich
* Sex Money Kiss

Friday Podcast: Web Design That Increases Conversions With Ryan Jackson

ryan jacksonOne of my resources that I’ve mainly been keeping to myself over the past 2 years is a talent web designer who lives in a small (population 10,000) Australian town of Maryborough.

Ryan Jackson AKA DesignGuruRyan, developed the template for this blog and designed and created almost all my product and affiliate sites too. (I take credit for the ugly ones…)

Besides my sites, Ryan’s also been involved with the site design for Mike Filsaime’s 7FigureSecrets and Chris McNeeney’s DayJobKiller product websites.

During our discussion, we talked about:

  • Offline design vs online web design
  • Incorporating direct response marketing elements into your web design
  • The rise of “Web 2.0” design elements in websites (and how to incoporate them)
  • Bootstrapping design resources for marketers on a budget

You can find out more about Ryan at:

The resources he mentioned during the call:

Check out the Friday Podcast below:

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