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Friday Podcast: eBay Power Seller Strategies With CJ Caccam

CJ CaccamI met CJ Caccam over the Facebook social networks a couple of months ago where we’re active on a number of the FB applications.

CJ’s known as “the eBay” guy and after some research, I discovered he’s the top merchant/seller in his category, bathroom vanities.

Gathering nearly 5,000 feedback, CJ’s company Silkroad Exclusive has sold a couple of million dollars worth of products according to my estimate.

In our discussion, we talked about:

  • How CJ got started as one of the earlier merchants on eBay
  • His pricing and business model
  • How to market effectively on eBay and close the sale
  • Using the bidding format and “Buy It Now” auction formats effectively
  • Strategies on getting started as an eBay seller

Check out the podcast below:

Resources:

Friday Podcast: Business Building Tips From Mike Peters

mike petersI met Mike Peters in person at Affiliate Summit West last year, having talked to him a number of times before that.

With a colorful lifetime of experience, Mike:

  • Was born and raised in Israel
  • Started his first company at 14
  • Made more money than his dad at 15
  • Dropped out of school at 16
  • Said no to Microsoft’s offer of a 6-figure income job because he wanted to run his own businesses
  • Started 4 companies, closed them down or had them fail, accumulated $150,000 in credit card debt before hitting it big

And now serves as Florida General Manager for Software Projects, a full service internet marketing and web development firm.

In our discussion, we talked about:

  • How you can get started on planning and building your internet business
  • How you can effectively deal with challenges and failure in your business
  • Lessons Mike learned, especially with raising $6 million in funding for one of his businesses which ultimately failed
  • Which billionaire business owner Mike recommends as a role model to learn from
  • The truth and reality checks about owning your own business

Check out the Friday Podcast:

Friday Podcast: PPC Marketing With Nickycakes

nickycakesNickycakes is/was a Wickedfire regular who has the distinction of calling himself a “reformed blackhat”.

Although he’s been a full time marketer for about a year, he’s riled up and rallied a number of experienced PPC marketers on his cakes chat IRC channel.

Inviting him to the Friday Podcast, we talked about:

  • How he made the moved from near full time video game player to PPC affiliate marketer.
  • Tips on building up your PPC knowledge and skills
  • How to get ideas for creating effective landing pages
  • Three perpetually “hot” niches
  • What you need to do to succeed in affiliate marketing

You can check out the Friday Podcast below:

And visit his blog: NickyCakes.

How To Unleash Your Secret Blog Weapon!

Whether you’re a new internet marketer or a SEO or PPC affiliate looking for sources to generate traffic and convert that into profit, chances are you’ve either explored or are harnessing the traffic and profit potential of blogging.

In the last 2 years, since I’ve been growing my internet business, two key steps:

1) posting quality content and

2) achieving authority status in the niches I operate

have played a key part of my success.

Successful, long-term blogging goes beyond just harvesting the most popular and/or profitable tools from keyword tools and bashing out keyword-dense content.

It should also encompass planning skills and management skills to be able to publish original, quality content a year, two years or longer down the road.

What most marketers may not realize is that following a step-by-step system can greatly reduce the amount of effort needed to blog prodictively and effectively.

The Secret Blog Weapon coaching program I’m launching today is a result of more than a year’s worth of research into the most relevant topics and techniques new and experienced bloggers need to have at their fingertips, together with a system designed to either kickstart your blogging efforts or bring them to a new level.

What I’ve done my best to achieve has been to:

  • Identify critical skills that bloggers need to possess (and develop them if they don’t already have them)
  • Organize your blog effort around a proven system to maxmimize your results
  • Create a system to build a brand and effectively use this brand to build your business

You can find more details about this comprehensive 6-month program at: SecretBlogWeapon.com

secret blog weapon

Friday Podcast: PPC Affiliate Strategies With John Hasson

John HassonI first met PPC affiliate John Hasson at ShareASale’s “Party Under The Stars” party at Affiliate Summit West earlier this year. We were eating a heartattack-inducing tiramisu/ice-cream concoction and talking about our businesses.

John spoke at the “Meet The Experts” session chairing a table on PPC affiliate marketing. At the recent Affiliate Summit East in Boston, John presented a session on PPC marketing.

During the course of our discussion, I was pretty amazed at how John’s brought his programming skills to automate and employ leverage in PPC campaigns.

We also talked about:

  • How John got started as a programmer early on and his first experience at generating $600 a day through PPC arbitrage
  • How he made his transition into affiliate marketing
  • Tips to succeed in PPC affiliate marketing

You can access the Friday Podcast below:

Note: John was travelling as part of a project he’s working on and the line dropped a  number of times and the connection wasn’t the best. Listen in for some great tips though.

You can visit John’s blog at JohnHasson.com

3 Faces Of Success In PPC Affiliate Marketing

In the past year, I’ve had the opportunity to talk to 3 top PPC (pay-per-click) affiliate marketers. More than that, I’ve had the opportunity to gain insight into how they operate their businesses as well as set up and fine tune their PPC campaigns.

Although I shouldn’t have been that surprised, still it’s quite amazing how different their approaches are from each other. Which goes to show that there are multiple avenues to achieve your goals with PPC and affiliate marketing.

Note: I’ll be painting in broad strokes here, so expect some generalizations.

super affiliates

(left-to-right) Jeremy Palmer, Amit Mehta, John Hasson

Jeremy Palmer is a name that comes up often, especially if you’re a Commission Junction (CJ) affiliate or if you attend the Affiliate Summit. I’ve found that Jeremy and I use a similar approach in looking at offline research avenues, including books, magazines and reports to research niches, and develop deep, content rich sites.

Given his experience as a web developer, I guess it’s not surprising that he tends to build sites from the ground up. Also, having presented and watched his Black Ink project unfold, I’ve seen how Jeremy uses a systematic approach to building his campaigns.

You can check out Jeremy’s appearance on the Friday Podcast.

Amit Mehta has spoken at the past 3 Affiliate Summits, and given his background (more…)