Tag Archives: cameron-olthuis

SEO For the NEW Google / Yahoo! / MSN

Affiliate Summit co-founder Shawn Collins has kindly put up the presentations from the recent (and inaugural) Affiliate Summit London.

wil reynolds

Seer Interactive’s Wil Reynolds

One of the presenters, Seer Interactive’s Wil Reynolds didn’t fail to shine as always with his “SEO For the New Google / Yahoo! / MSN” presentation (somewhat wordy, but chock full of content as usual).

No word yet on whether Shawn will have the videos up, but you can download Continue reading

Affiliate Summit West 2006 Wrap Up

I just touched down in Singapore earlier today and although the 14 hour time difference is causing major havoc to my body clock, I figured this is the perfect opportunity to reflect on Affiliate Summit West and the takeaways from having flown 20+ hours around the world to attend.

Thanks to Shawn Collins and Missy Ward who conceptualized Affiliate Summit and have been grown it from strength-to-strength at about 200 participants in the first AS in 2003 till more than 2,000 at the recently concluded ASW.

It was a great opportunity to meet up face-to-face with a number of the online marketers I’d been reading and talking with over the past few months like ShoeMoney, Scott Jangro, Kris Jones, PlanetAndrea, Jon Fisher from WickedFire and Joe Whyte.

Becky “Webmoxy” Ryan was a friendly and intelligent person to talk to (even though I was deep in thought and seemed to have unintentionally ignored her when she called out a few times).

pepperjam

Maura, Robyn, Andrew Wee at the Pepperjam booth

shoemoney

Shoemoney’s assistant Nicole

webmoxy

Webmoxy Becky Ryan

More surprising still was the fact that Continue reading

The Trust Meme

2007 looks like it’s shaping up to have a whole lot more memes.

Some will obviously be interesting, fun and insightful. The bulk, unfortunately, will have…lots of room for improvement on being interesting, fun and insightful.

The more interesting (and slightly voyeuristic ones like the ‘5 Things About Me’) ones will tend to generate more social traffic, and attract longer term longevity and reader stickiness, especially if you come across as personable and likeable.

Sticky content is one of the foundations of sustainable and credible social traffic generation.

Yes, memes may seem to contain Continue reading

5 Things You Don’t Know About Me: An Internet Meme

When it rains, it pours. I got tagged twice today with this meme making the rounds by PlanetAndrea and CasThompson.

Like a game of ‘Pass the Message’ which you play in a big group, depending on who you check out, the meme is known as:

At first look, it seems like Shoemoney and DaveN are on to the right thing. Then again, it could mean that DaveN is good at following formats after being tagged by the Shoemeister.

So this freeform means you have the right to rename the meme (Master Rename Rights so to speak).

Instructions: (Especially for those I’m tagging)

From what I gather, you are supposed to:

  1. Disclose 5 personal things about yourself
  2. Tag another 5 victims friends to pass this labor of love to.

Here’s my Continue reading

Blog Predictions 2007 – An Internet Meme

Every week, yet another journalist or online marketer predicts the Death of Blogging. Ironicially, sometimes these ‘predictions’ are made by bloggers.

Far from dying, there’s a resurgence in blogging, judging by the flow of private equity and growth of blog networks.

Just look at the nearly 1,200 submissions for the Round 5 submissions for the 9rules Blog Network or check the stats at the Blog Network List. Darren Rowse’s b5media blog network got a nice chunk of capital funding too.

2007 will see a further evolution of blogging as we know it.

Perhaps ‘blogging’ (a truncation of weblog) may evolve as a term to fully encompass what it represents.

Here’re 4 trends I see this year.

Offline to Online Content

  • Offline to Online Content Migration

Even without Amazon and Google’s efforts to digitize content for the Internet, a multitude of content publishers Continue reading